McCord Web Services, Where the Focus is on Your Success

Nancy McCord, Owner and Web Designer/Developer of McCord Web Services. McCord Web Design, web design for targeted web communication. Michael McCord, Technical Director of McCord Web Design.

Our Newest White Paper is Out – "The Tangible Benefits of Blogging"

Download ournewest white paper - The Tangible Benefits of Blogging.This free nine page PDF download will prove to you with numerous case studies (some from over two years of review) that blogging will work to improve your website's visibility, traffic, stickiness, and even organic search placement. With detailed analysis done over a four month period, this is one white paper you simply won't want to miss.

Blog Services: Blog Set Up, Ghost Blogging and Blog Information

Blog Set Up Fees and Information

You can set up a blog for free at www.Blogger.com which is owned by Google. Or, you can hire us to do the set up for you if you have an existing web site. For more information on our blog set up services, please visit our Ghost Blogging page.

Once your blog account is set up and configured, you can blog away to your heart's content and with one click publish your musings on the web. Blogger has a tight integration and automatic registration with Atom and turns your blog into a syndicatable Atom feed for users to subscribe to using their news aggregator. Visit our RSS/XML Feed page or our Blog and RSS Feed Resource Center for more information on that topic. In no time at all, you can have a regular web-following, people who receive your blog automatically every time you update it.

Ghost Blogging Services

We offer several levels of ghost blogging services for the website owner who understands the importance of blogging regularly for readership and search engine benefits, but is simply too busy to consistently blog.

Our pricing makes it easy for you to get the search engine and traffic benefits of a good blog. We utilize college degreed professionals to write your blog posts and focus on topics that will be of interest to your particular market and will keep visitors on your site longer and coming back more frequently.

Not Sure What Blogs Are, Read Our Blog Primer

What is a Blog?

Blogging your way to increased business.A weblog or blog is like an online daily newsletter or diary. Some blogs are personal in nature and some are like online newsletters. What ever you choose your blog to be, know that they are HOT!

Businesses are using blogs to promote products, circulate information about their company and products, and to target new prospects. With the tight integration of blogs and RSS/XML feeds we see nothing but growth for the blog arena.

How can I use a Blog for my business?

Consider your blog like an online newsletter. Write about topics that interest your client base and in a fresh style. Consider doing a tips and hints blog for your market sector. You may want to align your blog with information that is on your web site and talk about market trends or new products in your business field. The possibilities are endless.

Isn't a Blog hard to update?

No, when you use an online blog platform like www.Blogger.com, they make it easy for you to add to your blog and customize it for your needs. The most highly trafficked blogs are updated daily. At the minimum, your blog should be updated three times a week.

Consider just a few paragraphs on a topic to get started and get in the habit of updating it daily. Check out the McCord Web Services blog, Web-World Watch or our newest blog Blog-World Watch for suggestions on creating your own blog. Look at our blog headlines to the right using an RSS feed to show our postings on this page.

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How do I try a Blog out?

You can set up a blog for free at www.Blogger.com which is owned by Google. Or get with us and we'll do it for you if you have an existing web site.

Once your account is set up and configured, you can start posting immediately to your blog. RSS feed subscribers will see your new posts in their news feed readers the instant you click publish.

What is the potential for Blogs?

We see blogs replacing e-newsletters in the future. There is a huge growing interest in RSS/XML feeds and blogs are closely integrated with them. More and more web viewers are tiring of the influx of spam in their email boxes that has not abated even with the new legislation that went into effect January 1, 2004. News feed readers and browsers with RSS feed capabilities allow your readers to read your blog posts and receive notice when you post to your blog without ever sharing their email address.

With My Yahoo introducing integrated RSS feeds into their personal home page portal in October 2004, RSS feeds and blogs have moved into the mainstream. Internet Explorer 7.0 and Firefox are RSS feed enabled and allow you to subscribe and view blog feeds online using this new technology.

People are looking for a way to have the information that they want without having to give out their email address. Blogs and RSS feeds are perfectly tailored for this clientele.

If you are serious about growing your business, then a blog and RSS feed are a "must have"!

Additional Information on Blogs

Visit our Blog and RSS Feed Resource Center for more detailed information and presentations on a variety of topics. Here you will find access to blog set-up instructions, RSS feed templates, detailed technical information on RSS feeds and more.

If after reading the information, you want to use these new tools and don't know where to start, are too busy, or just want professional help, we can do it all for you! We supply blog set up, customized blog templates, RSS feed creation, feed maintenance, and even ghost blogging for the busy professional who wants the website traffic benefits without the time investment. Contact us today for more information and pricing.

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