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I want to take this moment to thank all my readers and clients for this past year. I have enjoyed tremendously working, communicating, and sharing with each one of you and look forward to a wonderful new year ahead. Have a Merry Christmas tomorrow and next week a Happy New Year. I will be [...] You can’t find out if your website is working for you if you never take a look at your website statistics! It is great to have a website and every business should have one, but sometimes just having one is not enough. Sometimes you need to “nurture” and “feed” your website to help it [...] To use pay per click advertising successfully you really need to know what your cost per acquisition is or rather how much you are willing to spend to get a new customer and still have profit left over. Without knowing your cost per acquisition, you can actually be paying Google AdWords for each new [...] I had a client contact me this past week and ask me to perform SEO code optimization services on his website as he felt he was not getting enough business and thought it was due to low search engine placement. As part of our process of working with a client, we did a statistical [...] With the real push from search engines to integrate social network activity into your personalized search results Twitter for local selling businesses has become meaningful. The best feature with Twitter is its totally viral nature. Follow people of interest, write interesting tips and news, get retweeted widely and you have just tapped into a [...] Getting a bad review online can be maddening, but don’t make it worse by responding without putting in a lot of thought to how your own response will be perceived by other future customers. I have a client who had a very poor review. When you are in business, you can’t please everyone, but [...] |
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