I get asked this question a lot “Why do big companies just have a wee bit of content on their home page?”. There are several reasons why a website owner would want just a wee bit of content on their home page but nearly all reasons will not help you to garner search engine [...]
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After a new website is launched, we do encourage all clients to routinely add to their website as it should be considered a work in progress. However sometimes in an effort to improve the site over time, the client ends up adding too many peripheral items that can impact the look of the site [...] There are a few things that I want to share with you that I do to help improve performance routinely for an account. First, if it is at all humanely possible I ask the client to make sure that conversion tracking can be installed so that I can identify the keywords that are generating [...] This is the most pressing question most new Google AdWords clients want to know before they put money down for our services, or for that matter input their credit card with Google. There is a good tool that AdWords has online that will shed light on what you may pay. But the figures in this [...] We want to spoil you like we spoil our Spokesdog Keebler. My understanding of what people want from a Facebook Business Page is changing over time as we get feedback and interaction from colleagues, fans, and clients. Here are a few things that I have learned and am still doing testing on our own Business Page. People are thirsty to connect with a person. Too [...] There has been much confusion on moving your business to a Facebook Business Page from clients when they already have been using a Facebook Personal Profile for their business. Let me explain what I consider at this time to be our best practice recommendation for business owners who have had their business tied to [...] |
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