Twitter released this past week its new preferred logo. You’ll see it to the right. There are several variations – bird on blue, bird on black, bird on clear, but the bird is the same; poised to fly up to the right with beak open. Oh notice the bird has no hair? Make sure you get the right icon as I have seen some out on the Web where the Twitter bird has a shock of hair. The logo on this page is Twitter’s own iconic image.
Seems kind of late in the game for Twitter, after several years, to strive to wipe out the use of the blue lowercase t which has become synonymous with Twitter, but it’s never too late to try to take back your brand. Especially if maybe you want to start thinking about a future IPO and are trying to sell ads on your platform.
I will be working to update my own website with the new icons in the weeks coming up, but have to say I do like a more cube shaped icon as it will look better in a line with Facebook, Google+ and LinkedIn. I may try to put my own Twitter Bird in a square and then polish it and add a drop shadow. The essence is the bird not necessarily that the bird sits in a square or on a white ground. When I finish my icon, I’ll post it on my blog and website for you to check out.