The Web Authority

I have to say my title sounds funny doesn’t it, don’t customers chose you and not the other way around? Well, the reality is that as part of the selling process you should be evaluating if a customer is right for you too. It’s a “dance”, they check you out, but you should also be [...]

I get asked a lot for help in regards to what a new business startup should do to develop a web presence and what provides the biggest return for investment. To help answer this question as concisely as possible, without you having to pay me a consulting fee, I have tried to share my insights [...]

This is a question that I have been pondering. Does arrogance come with success? Possibly arrogance will lead to your downfall. My husband and I have a private joke… we call business arrogance the “Waldorf Mentality”.
We’ve lived in several different states over the years – Ohio, Florida, Texas, and now Maryland. When we moved to Maryland [...]

I have been in business since 2001 and have seen it all when it comes to handling a small business from operating with a hand shake to contractual agreements. One thing that I have found is that if you operate loosely with clients you are more likely to end up writing off bad debts and [...]

Has the blow-back from the US economic crisis affected your business yet?
If so what pull-back approach are you taking?
Are you cutting advertising as a result of efforts to trim costs?
Have your client account payments been affected?
These are just a few of the questions that small business owner such as myself and my clients are discussing. [...]