September 2009 | The Web Authority

September 30, 2009September 29, 2009

What to Know About Moving Your Website to a New Web Host

Moving to a new web host is never easy. In fact it can be downright hard and fraught with problems depending on the type of technology that your website is using behind the scenes. You should never feel that your website files are held hostage by your web host, but it is important to consider moving to a new host only to solve serious problems.

When Should You Consider Moving to a New Web Host?

Image of web hosting servers powering your website. Many of the reasons I have heard why a client wants to change web hosts typically have to do with issues that are truthfully not the original web host’s fault. Here are a few tips when you should consider moving and when you should not.

You should move to a new web host if…

Your IP address block is linked to a blacklisted spammer and all of your mail is blocked literally shutting down your business.
If your web host does not offer the technology that you really need to run your website. For example if your host does not have Windows servers and your brand new website is all done in .asp, you will have to move.
If your website or e-commerce store has suffered significant service outages due to either high server load and the use of older technology by your host and they cannot accommodate your website traffic.
If your website has been taken down by a virus spread from another user on your shared server because your host did not have the proper security or firewalls in place causing your website files to be trashed.

You should NOT move to a new web host if…

If you have had a spam problem in your inboxes. Unfortunately poor mailbox management is not your host’s problem, but is rather an issue that you are not attending to that is impacting your mail delivery. You will continue to have these same problems where ever you go. You should change your procedures and not your host.
If you think you can save money on hosting fees. You may eat up any savings from the money to bring your website or e-commerce store back online. Make sure to read the rest of this article for why.
You have had one incident of poor customer service. Be patient when you have a problem, get another service rep to help you and try to be courteous in helping them to help you. There can always be a one time incident where someone (you or them) has simply had a bad day and not reacted well. Give support another go before you decide you must move.

Cautions About Moving Web Hosts

If you have decided that you absolutely must move to a new web host please be aware that you cannot simply set up a new account and upload your website files and everything will just magically work. In fact everything will break when you move to a new web host!

Database connections, if you have them for e-commerce, as well as the database itself will need to be reset up and the new connection code syntax embedded in all pages when you move to a new web host. Contact forms will need to be scripted again using the new hosts scripting and cgi-bin address, PHP websites will need to have PHP re-enabled and possibly PHP.ini settings updated on the new host to make the site work, and of course all email accounts will need to be set up again and passwords added.

Moving to a new web host is highly complicated for many sites. Even for a simple HTML website, new contact form scripting, and time to set up email accounts and then update the settings on your computers to be able to download your mail again takes time and creates an expense.

In fact, you may find that to move your site will cost you more in expenses for set up, reconfiguration and down time than you had ever even expected. If you feel that you really must move make sure that you are carefully analyzing what the costs actually will be.

Our Top Picks For Web Hosts

We have two recommendations for hosts and use both of them for our business websites and so have real world experience with both. Our top preferred host is Hostway. The majority of our business clients as well as our largest website (500+ pages), are hosted by Hostway. I like Hostway as their control panel is intuitive, easy for clients to use without my involvement, online performance is excellent, and they offer Urchin website statistics.

Our second choice is Network Solutions. (Get a free domain with annual hosting.) For some clients this may be the preferred solution however the control panel, and email application is more difficult to use and I do not consider their control panel intuitive. Unfortunately, they do not provide a good website statistics analytics package. However, they do have a WordPress auto installer that makes setting up a WordPress blog super easy and integrates easily onto your server. I have found website database integration to be more problematic at Network Solutions.

The bottom line is when it comes to wanting to change web hosts, make sure you are changing for the right reason and that you are selecting a new host that will be a better long term choice than your previous one.

September 28, 2009September 29, 2009

How to Change Your Signature in Outlook or Outlook Express

Have your electronic signature help drive traffic to your Web site by making it a marketing tool! Here are some easy to follow instructions on how to update your electronic signature.

How To Change Your Signature in Outlook Express

On the top menu bar click tools
Click Options
Choose the section for signatures
Click new, type in your signature and information
If you want this to be your default signature, click default
Click Okay

How To Change Your Signature in Outlook

On the top menu bar click tools
Click Options
Choose the section Mail Format
At the bottom, click signature picker
Click new and enter your new signature
Click Okay

September 25, 2009September 12, 2009

Adobe’s InContext Editing Reviewed

Over the past several months I have really been running Adobe InContext Editing through its paces. I wanted to share with you my thoughts on this new product from my real world use and client testing.

First, Adobe InContext Editing is now ready for client implementation. This is an excellent and exciting new product. It is one that I think, after you read my review, that you may want to consider implementing on your own website.

What does Adobe InContext Editing Do?

This is new online service allows website owners to update their own website content without a webmaster. It is not for everyone, but for some clients it will be an excellent new tool. If you make regular content and image changes to your website, want to have total control over your wording, change your wording when it suits you, or if you want to save money on webmaster services for routine changes, Adobe InContext Editing is perfect for you. At this time, the service is free for developers, but we do expect that in the near future this will change. Your web developer may bill you about $20 per month or so for access to this online application. Set up fees are typically billed by the hour and most sites, that are not over 25 pages, will run about one hour or so to set up the code to allow you to do your own edits. Allow about 15 to 30 minutes for online training to be ready to take over doing your own future webmaster updates.

What can you do to your site with InContext Editing?

You can add, copy, change or delete text on a page at will. You can add images and in general make all of your own website content updates yourself with Adobe InContext Editing.

If you want to add or delete rows in a table (that holds data or images) on your website you have that option.

Additionally, based on the editable region set-up done by your web developer ahead of time, font colors, styles and font sizes can now be under your control as well.

You can also easily install images by browsing your computer, your website, or the web and insert them on the fly. Resizing your image within the application is easy too.

How is InContext Editing Implemented on My Website?

For developers, set up is pretty straight forward. You configure access in the InContext Editing control panel as you do a typical site for FTP access. The client’s website pages need to be modified to allow for editing. As the developer you can assign editable regions, repeating regions. Font style settings can be detailed for each region. These editable regions are similar yet different to regular Dreamweaver template sections. These special regions carry a special InContext Editing descriptor and a special JavaScript script is installed on your page as well to allow the application to make changes to the page.

I have found that it is best to use Dreamweaver CS4 for setting up the editable regions. You can still hand code in the needed elements in Dreamweaver CS3 but Dreamweaver CS4 makes it much easier and allows you to edit these editable regions you have set up from with in Dreamweaver when changes need to be made. For me, this was worth the $199 upgrade from Dreamweaver CS3 to CS4.

Anything else I need to know?

Adding images does require the end user to understand that they need to click “Advanced” or “Additional Options” on the top right to add a vspace, hspace, no border and an align attribute to make the image look good with in the text.

I have found that the application is easy to use by clients but a bit of online training is needed to help them feel fully comfortable with the interface. That being said, the application is easy to use, intuitive, and for many clients the perfect solution for their webmaster needs.

It is important to know that the end user does not have HTML source code access to the page that they edit inside InContext Editing. If they want to install a snippet of JavaScript they will still need a regular webmaster to install these elements for them into the HTML source code. Additionally, many developers will not allow the client to edit layout items, navigation or other page elements. The developer decides which elements the client can safely edit on the page in advance preventing the website from being inadvertently broken by the client while doing an online edit.

Who should NOT use Adobe InContext Editing?

That is hard to say, most template driven websites that do not allow a developer access to the source code or hosting server would be precluded from using this application. If a developer can access the source code files and can access the server using FTP just about any website can use this product.

Conclusion

My overall impression is that this is an excellent new product and one that will be a “game changer” for webmasters, web developers, and clients. Clients want to save money, they want control over their website and now web developers and designers can make it easy for clients to have the appropriate access.

This application allows for a custom designed website to have many of the features of a online template driven website or the ease of use of a site with a content management system installed without the programming headaches. There will always be reasons for a client to have a webmaster make a special change on their site, but with Adobe InContext Editing easy text updates will be at the client’s fingertips now using their own browser.

From a web designer viewpoint, designing for InContext Editing use does require a bit of a refocus but not a major change. Editable sections need to be set up and enclosed in div tags with unique IDs.

On one ending note, I have to say that as Adobe has tested this product it has done a remarkable job in its contact with developers and in their support forum. This unparalleled level of participation with the professional community to create a product that will help developers and consumers alike is most unusual and a mark of Adobe’s level of service excellence in the creation of web applications. I believe that Adobe InContext Editing deserves your careful consideration.

September 23, 2009September 12, 2009

IE 8 Web Slices Explained

IE 8 has a cool new feature that some websites can and should use, it is called a web slice. In essence a web slice is a small section of your page that you update either manually with HTML or dynamically with a script and allow a reader to subscribe to that snippet.

By subscribing to this special snippet, readers can see any new entries you add to your web slice section in their browser instantly when you add to or update them.

Here is an example on one of my own pages. On the right of the content you will see a gray box that says “MWS New QL Template Features”. If you mouse over this box and have IE 8, a green icon will show to the top left of the content. Additionally, take a quick look in the browser bar and you will see a new green web slice icon has also been illuminated. If you mouse over the slice box in the content you can choose to subscribe to this snippet. IE will place a link to this snippet over just above the tabs on your browser pages.

Once you have subscribed, anytime I change this section on my site, add a new link, a new photo, etc. your browser link will show the new updated content. You can view the content on demand. If you ever want to remove this code snippet. Just right click the item above the tabs and select delete.

I have to say I spent a few hours learning how to set up and style the snippet initially to make it look good. Here is a great tutorial on how to make the code that I used at CODE Magazine. The code is pretty straight forward. What took time was to figure out how to style the snippet that showed in IE.

I found the first div tag controls the font color, size, and background. If you do not style this first div tag IE will pick up your own website body tag background and coloring which in some cases can be a problem. Testing and tweaking to style it properly may take a bit of time using trial and error, but once you get it, you will be able to quickly add the same syntax to other pages or web slices on your website.

How would a website use web slices?

Well, the possibilities are endless! Some sites may choose to show current coupon codes, showcase new features, highlight new products, introduce specials or other timely information. You don’t need to programmatically insert information. Once your “shell” is styled and set up to your liking you can embed this on any page and just change the content using regular HTML.

Take a look at my web slice page, subscribe to it, and see what you think.