Did you know that how many people you follow versus how many people follow you is an important metric on Twitter? In fact it is so important that if you don’t follow enough people someone may not follow you back. I’ve seen a few client accounts that we only post tweets to…
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Interesting New Twitter Demographics
Who uses Twitter is changing rapidly. It’s no longer marketing people between the ages of 35 and 55, rather now a group of potential consumers for your products and services with money to spend. Here are a few nuggets to consider from all Internet users: 15% of Twitter users have…
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Keeping Your Kids Safe on Twitter
I’ve been using Twitter since it became available, but until just this last month, my kids were not interested in trying out Twitter. About three months ago my 22 year old son opened a Twitter account and then just this past week two of my teens opened accounts. What I…
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The Specialization of the Web
In the last two to three years I have seen a growing trend of specialization on the Web. When I started out in business in 2001, we could do it all for clients: web design, optimization, and site promotion. The Web environment was simpler then. With the advent of e-commerce,…