In this fairly long video a Google Engineer talks about how to set up and configure URL parameters in the Google Webmaster Tools control panel. Although this video is not for every website, owners of websites that pull data from a database and have an e-commerce website will definitely want to watch…
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How to Know Which Search Terms Are Driving Your Website Traffic
Watch Alexi Douvas from Google explain how to know which search terms are driving traffic to your website in this video. The first step is to make sure your website is verified in the Google Webmaster Tools control panel. Google gives some easy to follow instructions there, but you will…
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Will a New Website Win You More Customers? You Bet!
Here’s the scenario: No leads, a five page website with very little content, in Google Analytics only company name variations searches appear in the statistics. Solution: Here’s how you re mediate this type of online visibility problem. Create landing pages quickly that reflect your true nature and put your products…
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Why Venting on Your Blog Doesn’t Work Positively For You
I read an interesting blog this past week and winced when I read it. I would imagine that a junior staffer wrote it and if the president of the company saw it, it would be taken down immediately. The blog post was a rant about why an unnamed competitor was…