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The Google Ads Setting That is Wasting Your Lead Gen Budget

October 22, 2025 - By Nancy McCord

You’ve set up your Google Ads campaigns perfectly. Your targeting is dialed in, your ad copy is compelling, and your landing page is ready to convert visitors into leads. Yet, you’re still seeing a lot of low-quality traffic, form fills from questionable sources, and a budget that seems to evaporate…

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Level Up Your Business: How Gemini in Google Workspace Transformed My Digital Marketing Firm

August 27, 2025 - By Nancy McCord

When I first started my digital marketing firm in 2001, our foundational technology was more about solving immediate problems than it was about strategic growth. I was like many small business owners: focused on getting the fundamentals right without overspending. Google Workspace’s Business Starter plan was the perfect fit. It gave…

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Top Rated Google Ads Management Service Provider

August 13, 2025 - By Nancy McCord

We asked Gemini to write a summary of our 58+ reviews and here’s what it said: Based on an analysis of customer testimonials on the McCord Web Services website, five key attributes stand out, consistently earning praise from clients across their Google Ads, web design, and blog writing services. These…

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Unraveling the Google Ads Revenue Mystery: Why Your Numbers Don’t Always Align (and What to Do About It)

July 23, 2025 - By Nancy McCord

As an e-commerce owner, you’re likely familiar with the exhilarating feeling of seeing sales come through your online store. You diligently check your Google Ads account, eager to see how much revenue your campaigns are generating. But then you peek at Google Analytics and a small knot forms in your…

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