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    Google Gets Serious About Building Business Reviews for the Web

    March 2, 2015 - By Nancy McCord

    Just this last week I joined the ranks of Google’s local reviewers. Google has quietly put the word out that it wants to enlist its own approved writers to start building reviews on local businesses. Google calls their program “Local Guides”. You too can apply to be a writer. I…

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  • Google - Google Maps - Google My Business - Google Places

    Google My Business Explained

    July 29, 2014 - By Nancy McCord

    If you have been using Google Places or Google+, Google has a new property call Google My Business that you need to be looking at and migrating to. First notice that even if you have been posting on Google+ pages you may not have a Google My Business site. For…

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  • Google - Google Maps - Google Places

    The End of Manipulating Google Places

    May 29, 2014 - By Nancy McCord

    Very quietly Google has changed Google Places to remove the ability to manipulate a listing for organic performance. This action has very quietly slipped under the radar, but the changes are big for businesses. First, this last month, Google sent out notices to all Google+ Local businesses that duplicate listings…

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  • Google

    Improving Your Rank in Google’s Local Listings

    March 20, 2014 - By Nancy McCord

    Local listings on Google.com can make or break certain types of businesses, but did you know that when you drop in placement there may be some things you can do to remediate your drop. Here’s what I recommend you look at first after your ranking has dropped: 1. Make sure…

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