In a significant shift, Google has announced that it will be dropping continuous scroll for search results and moving back to displaying 10 organic results per page. This change reverses a feature that had been rolled out to improve user experience by allowing seamless scrolling through search results. The reversion…
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Navigating the Next Wave of Search: How Google’s SGE Will Reshape Organic Traffic in 2024
In the realm of digital marketing and search engine optimization (SEO), we stand on the brink of a monumental shift. Google’s introduction of its search generative experience (SGE) is poised to redefine how we interact with the world’s most popular search engine, and by extension, how websites capture organic traffic.…
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What’s the Difference Between ChatGPT and Bard?
Microsoft’s Bing search engine has reached 100 million daily active users with the help of ChatGPT integration. Microsoft announced the news a month after the company integrated OpenAI’s chatbot program into Bing. Bing has long struggled to chip away at Google Search’s market share. The ChatGPT integration with Bing is…
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Yandex Leak Reveals Some Intel on Google’s Secret Sauce for Site Rankings
Yandex, a search engine in China, that was built by ex-Googlers and matches the Google index about 70% of the time. Since the Yandex data leak, the SEO community has been trying to ID potential items that may actually impact ranking in Google. We’ve found two really great articles that…




