I’ve saved the best and most important metric for the last post this week. Lead conversions or requests for information coming from your website (from organic search placement) are typically the top metric that top level executives watch to determine if their website is successful. Website design is important but…
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Using Freeloaders to Your Advantage
You’ve hit the tipping point on all you do and now your website traffic is continuing to rise, in fact you’ve never had so many visitors to your website before, but your conversions have not grown at the same rate, what can you do? First, it is great to be…
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Are You Watching Your Website Stats? Why Not?
You can’t find out if your website is working for you if you never take a look at your website statistics! It is great to have a website and every business should have one, but sometimes just having one is not enough. Sometimes you need to “nurture” and “feed” your…
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Black Friday – Where’s My Website Traffic???
Today is known as Black Friday by retailers all around the US. It is the start of the holiday shopping season and a crucial day which will forecast their holiday sales or lack of. For website owners when their site traffic comes to nearly a standstill around the Thanksgiving holiday…