{"id":1608,"date":"2010-07-05T05:43:15","date_gmt":"2010-07-05T09:43:15","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=1608"},"modified":"2010-06-30T17:45:55","modified_gmt":"2010-06-30T21:45:55","slug":"the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2010\/07\/05\/the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal\/","title":{"rendered":"The Social Networking Phenomenon \u2013 Now a Must Have for Your Marketing Arsenal"},"content":{"rendered":"<p>If you aren\u2019t advertising your business via social networking, you are really missing out a terrific way to sell your services and products to new customers. There are still a number of people, who are skeptical about the power of Twitter and Facebook. Some feel that these platforms are not viable for lead and sale generation. But I recommend that you take another closer look!<\/p>\n<p><a href=\"http:\/\/www.maximumpc.com\/article\/news\/facebook_leapfrogs_google_popularity_contest\" target=\"_blank\">Facebook just recently beat Google\u2019s number for visits per day<\/a> and Twitter announced it\u2019s popularity numbers recently. <a href=\"http:\/\/www.huffingtonpost.com\/2010\/04\/14\/twitter-user-statistics-r_n_537992.html\" target=\"_blank\">Twitter has over 105,779,710 users with 300,000 added each day<\/a>. The reach and power of social networking sites can simply not be ignored and should not be a part of any Internet marketing program.<\/p>\n<p>The growth pattern for Twitter has not just been consistently strong; the number of Tweeters has literally been astronomical. As of May this social networking megastar was topping out at two billion hits per month \u2013 the breakdown on that is more than two and a half million tweets per hour. That is a whole lot of opportunity to have your products and services exposed to potential new customers.<\/p>\n<p>Though Facebook may not have the rapid fire succession of short communication that Twitter has reached, this social networking powerhouse actually managed to oust Google Search from the number one spot on the list of most visited websites in May. If this doesn\u2019t speak volumes about the capabilities of social networking sites, nothing will.<\/p>\n<p>The world of effective advertising as we know it has changed quite a bit over the course of the last few years, and with the emergence of social networking it will continue to change with each new day that passes. The old adage of spending money to make money may still hold true, but in terms of advertising it may no longer be the dollars you spend but the amount of time you spend Tweeting or posting status updates to your firm\u2019s Facebook Fan Page that will make the difference for your future business growth.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>If you aren\u2019t advertising your business via social networking, you are really missing out a terrific way to sell your services and products to new customers. There are still a number of people, who are skeptical about the power of Twitter and Facebook. Some feel that these platforms are not viable for lead and sale generation. But I recommend that you take another closer look! Facebook just recently beat Google\u2019s number for visits per day and Twitter announced it\u2019s popularity numbers recently. Twitter has over 105,779,710 users with 300,000 added each day. The reach and power of social networking sites can simply not be ignored and should not be a part of any Internet marketing program. The growth pattern for Twitter has not just been consistently strong; the number of Tweeters has literally been astronomical. As of May this social networking megastar was topping out at two billion hits per month \u2013 the breakdown on that is more than two and a half million tweets per hour. That is a whole lot of opportunity to have your products and services exposed to potential new customers. Though Facebook may not have the rapid fire succession of short communication that Twitter has reached, this social networking powerhouse actually managed to oust Google Search from the number one spot on the list of most visited websites in May. If this doesn\u2019t speak volumes about the capabilities of social networking sites, nothing will. The world of effective advertising as we know it has changed quite a bit over the course of the last few years, and with the emergence of social networking it will continue to change with each new day that passes. The old adage of spending money to make money may still hold true, but in terms of advertising it may no longer be the dollars you spend but the amount of time you spend Tweeting or posting status updates to your firm\u2019s Facebook Fan Page that will make the difference for your future business growth.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219,103,195],"tags":[449,194,443],"class_list":["post-1608","post","type-post","status-publish","format-standard","hentry","category-facebook","category-social-media","category-twitter","tag-facebook","tag-social-networking","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Social Networking Phenomenon \u2013 Now a Must Have for Your Marketing Arsenal | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2010\/07\/05\/the-social-networking-phenomenon-\u2013-now-a-must-have-for-your-marketing-arsenal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Social Networking Phenomenon \u2013 Now a Must Have for Your Marketing Arsenal | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"If you aren\u2019t advertising your business via social networking, you are really missing out a terrific way to sell your services and products to new customers. There are still a number of people, who are skeptical about the power of Twitter and Facebook. Some feel that these platforms are not viable for lead and sale generation. But I recommend that you take another closer look! Facebook just recently beat Google\u2019s number for visits per day and Twitter announced it\u2019s popularity numbers recently. Twitter has over 105,779,710 users with 300,000 added each day. The reach and power of social networking sites can simply not be ignored and should not be a part of any Internet marketing program. The growth pattern for Twitter has not just been consistently strong; the number of Tweeters has literally been astronomical. As of May this social networking megastar was topping out at two billion hits per month \u2013 the breakdown on that is more than two and a half million tweets per hour. That is a whole lot of opportunity to have your products and services exposed to potential new customers. Though Facebook may not have the rapid fire succession of short communication that Twitter has reached, this social networking powerhouse actually managed to oust Google Search from the number one spot on the list of most visited websites in May. If this doesn\u2019t speak volumes about the capabilities of social networking sites, nothing will. The world of effective advertising as we know it has changed quite a bit over the course of the last few years, and with the emergence of social networking it will continue to change with each new day that passes. The old adage of spending money to make money may still hold true, but in terms of advertising it may no longer be the dollars you spend but the amount of time you spend Tweeting or posting status updates to your firm\u2019s Facebook Fan Page that will make the difference for your future business growth.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2010\/07\/05\/the-social-networking-phenomenon-\u2013-now-a-must-have-for-your-marketing-arsenal\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2010-07-05T09:43:15+00:00\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2010\\\/07\\\/05\\\/the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2010\\\/07\\\/05\\\/the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\"},\"headline\":\"The Social Networking Phenomenon \u2013 Now a Must Have for Your Marketing Arsenal\",\"datePublished\":\"2010-07-05T09:43:15+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2010\\\/07\\\/05\\\/the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal\\\/\"},\"wordCount\":348,\"commentCount\":1,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"keywords\":[\"Facebook\",\"Social Networking\",\"Twitter\"],\"articleSection\":[\"Facebook\",\"Social Media\",\"Twitter\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2010\\\/07\\\/05\\\/the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2010\\\/07\\\/05\\\/the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2010\\\/07\\\/05\\\/the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal\\\/\",\"name\":\"The Social Networking Phenomenon \u2013 Now a Must Have for Your Marketing Arsenal | The Web Authority\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\"},\"datePublished\":\"2010-07-05T09:43:15+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2010\\\/07\\\/05\\\/the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2010\\\/07\\\/05\\\/the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2010\\\/07\\\/05\\\/the-social-networking-phenomenon-%e2%80%93-now-a-must-have-for-your-marketing-arsenal\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The Social Networking Phenomenon \u2013 Now a Must Have for Your Marketing Arsenal\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\",\"name\":\"The Web Authority | McCord Web Services News\\\/Blog\",\"description\":\"Smart Digital Marketing, Real Business Results - 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