{"id":165,"date":"2008-01-08T10:27:00","date_gmt":"2008-01-08T15:27:00","guid":{"rendered":"http:\/\/mccordweb.com\/weblogs\/?p=165"},"modified":"2008-01-08T10:27:00","modified_gmt":"2008-01-08T15:27:00","slug":"keeping-blog-subscribers-happy","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/","title":{"rendered":"Keeping Blog Subscribers Happy"},"content":{"rendered":"<p>I blog professionally for a living and also employ about five writers to blog for me for a variety of clients so I&#8217;ve seen it all and have experienced many blog related problems for myself on my own blog.<\/p>\n<p>One of the big problems that I have experienced is loss of readership in 2007. Readers simply want to keep tabs on blogs that are updated frequently. This past year, my own blog readership has suffered due to my own posting <span class=\"blsp-spelling-corrected\" id=\"SPELLING_ERROR_0\">inconsistency<\/span>. My business grew tremendously in 2007, I had personnel problems, and I posted on a very inconsistent basis on my own blog.  As a result my website traffic dropped significantly in 2007 and most of my decrease in traffic came from my lack of blog activity.<\/p>\n<p>It is a very tough thing to keep posting to your own business blog when you are busy or have a limited amount of time. I have seen this first hand. Although I still write my own blog and am working to keep it updated this year, it is tough. This is our value for own clients, we do the heavy lifting for them on their blog. Really I should have taken my own advice shouldn&#8217;t I have, and employed one of my writers to ghost blog for me instead of stopping. :0)<\/p>\n<p>Blogging on a consistent basis can be very tough, but it is a time tested fact that good blogging done on a consistent basis will bring a website more overall traffic, improve stickiness, and may add to the authority of a website overtime improving organic placement. This has been my own personal winning combination.<\/p>\n<p>So how do you keep blog subscribers happy?<br \/>1. Post on a regular basis<br \/>2. Post at a regular time &#8211; for me this is in the morning<br \/>3. Post at least three days a week &#8211; for me I shoot for five, but three should be your minimum<br \/>4. Write information that is helpful and targeted to your readers<br \/>5. Provide interesting content but not too long or a <span class=\"blsp-spelling-corrected\" id=\"SPELLING_ERROR_1\">dissertation<\/span>. 250 to 350 words is best<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I blog professionally for a living and also employ about five writers to blog for me for a variety of clients so I&#8217;ve seen it all and have experienced many blog related problems for myself on my own blog. One of the big problems that I have experienced is loss of readership in 2007. Readers simply want to keep tabs on blogs that are updated frequently. This past year, my own blog readership has suffered due to my own posting inconsistency. My business grew tremendously in 2007, I had personnel problems, and I posted on a very inconsistent basis on my own blog. As a result my website traffic dropped significantly in 2007 and most of my decrease in traffic came from my lack of blog activity. It is a very tough thing to keep posting to your own business blog when you are busy or have a limited amount of time. I have seen this first hand. Although I still write my own blog and am working to keep it updated this year, it is tough. This is our value for own clients, we do the heavy lifting for them on their blog. Really I should have taken my own advice shouldn&#8217;t I have, and employed one of my writers to ghost blog for me instead of stopping. :0) Blogging on a consistent basis can be very tough, but it is a time tested fact that good blogging done on a consistent basis will bring a website more overall traffic, improve stickiness, and may add to the authority of a website overtime improving organic placement. This has been my own personal winning combination. So how do you keep blog subscribers happy?1. Post on a regular basis2. Post at a regular time &#8211; for me this is in the morning3. Post at least three days a week &#8211; for me I shoot for five, but three should be your minimum4. Write information that is helpful and targeted to your readers5. Provide interesting content but not too long or a dissertation. 250 to 350 words is best<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[357],"tags":[],"class_list":["post-165","post","type-post","status-publish","format-standard","hentry","category-news-trends"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Keeping Blog Subscribers Happy | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Keeping Blog Subscribers Happy | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"I blog professionally for a living and also employ about five writers to blog for me for a variety of clients so I&#8217;ve seen it all and have experienced many blog related problems for myself on my own blog. One of the big problems that I have experienced is loss of readership in 2007. Readers simply want to keep tabs on blogs that are updated frequently. This past year, my own blog readership has suffered due to my own posting inconsistency. My business grew tremendously in 2007, I had personnel problems, and I posted on a very inconsistent basis on my own blog. As a result my website traffic dropped significantly in 2007 and most of my decrease in traffic came from my lack of blog activity. It is a very tough thing to keep posting to your own business blog when you are busy or have a limited amount of time. I have seen this first hand. Although I still write my own blog and am working to keep it updated this year, it is tough. This is our value for own clients, we do the heavy lifting for them on their blog. Really I should have taken my own advice shouldn&#8217;t I have, and employed one of my writers to ghost blog for me instead of stopping. :0) Blogging on a consistent basis can be very tough, but it is a time tested fact that good blogging done on a consistent basis will bring a website more overall traffic, improve stickiness, and may add to the authority of a website overtime improving organic placement. This has been my own personal winning combination. So how do you keep blog subscribers happy?1. Post on a regular basis2. Post at a regular time &#8211; for me this is in the morning3. Post at least three days a week &#8211; for me I shoot for five, but three should be your minimum4. Write information that is helpful and targeted to your readers5. Provide interesting content but not too long or a dissertation. 250 to 350 words is best\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2008-01-08T15:27:00+00:00\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2008\\\/01\\\/08\\\/keeping-blog-subscribers-happy\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2008\\\/01\\\/08\\\/keeping-blog-subscribers-happy\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/ff9d4b511f78814fa53f990f16f66425\"},\"headline\":\"Keeping Blog Subscribers Happy\",\"datePublished\":\"2008-01-08T15:27:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2008\\\/01\\\/08\\\/keeping-blog-subscribers-happy\\\/\"},\"wordCount\":344,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"articleSection\":[\"News &amp; Trends\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2008\\\/01\\\/08\\\/keeping-blog-subscribers-happy\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2008\\\/01\\\/08\\\/keeping-blog-subscribers-happy\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2008\\\/01\\\/08\\\/keeping-blog-subscribers-happy\\\/\",\"name\":\"Keeping Blog Subscribers Happy | The Web Authority\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\"},\"datePublished\":\"2008-01-08T15:27:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2008\\\/01\\\/08\\\/keeping-blog-subscribers-happy\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2008\\\/01\\\/08\\\/keeping-blog-subscribers-happy\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2008\\\/01\\\/08\\\/keeping-blog-subscribers-happy\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Keeping Blog Subscribers Happy\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\",\"name\":\"The Web Authority | McCord Web Services News\\\/Blog\",\"description\":\"Smart Digital Marketing, Real Business Results - McCord Web Services\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\",\"name\":\"McCord Web Services LLC\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/McCord-Web-White-logo.png\",\"contentUrl\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/McCord-Web-White-logo.png\",\"width\":450,\"height\":203,\"caption\":\"McCord Web Services LLC\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/mccordweb\",\"https:\\\/\\\/x.com\\\/mccordweb\",\"https:\\\/\\\/www.instagram.com\\\/nancy_mccord\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/nancymccord\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/mccordweb\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/ff9d4b511f78814fa53f990f16f66425\",\"name\":\"Nancy McCord\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4d7eceefc200ee5c17e44755f885f77c9f52a3e672be4d27ece0305f750b9678?s=96&d=blank&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4d7eceefc200ee5c17e44755f885f77c9f52a3e672be4d27ece0305f750b9678?s=96&d=blank&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/4d7eceefc200ee5c17e44755f885f77c9f52a3e672be4d27ece0305f750b9678?s=96&d=blank&r=g\",\"caption\":\"Nancy McCord\"},\"description\":\"Nancy McCord is the President and resident blogger for McCord Web Services LLC. She has been providing global web services since 2001. She is a web designer, search engine marketing professional, and search engine and blog expert. She lives in Maryland just south of the Washington DC metro area.\",\"sameAs\":[\"http:\\\/\\\/www.mccordweb.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Keeping Blog Subscribers Happy | The Web Authority","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/","og_locale":"en_US","og_type":"article","og_title":"Keeping Blog Subscribers Happy | The Web Authority","og_description":"I blog professionally for a living and also employ about five writers to blog for me for a variety of clients so I&#8217;ve seen it all and have experienced many blog related problems for myself on my own blog. One of the big problems that I have experienced is loss of readership in 2007. Readers simply want to keep tabs on blogs that are updated frequently. This past year, my own blog readership has suffered due to my own posting inconsistency. My business grew tremendously in 2007, I had personnel problems, and I posted on a very inconsistent basis on my own blog. As a result my website traffic dropped significantly in 2007 and most of my decrease in traffic came from my lack of blog activity. It is a very tough thing to keep posting to your own business blog when you are busy or have a limited amount of time. I have seen this first hand. Although I still write my own blog and am working to keep it updated this year, it is tough. This is our value for own clients, we do the heavy lifting for them on their blog. Really I should have taken my own advice shouldn&#8217;t I have, and employed one of my writers to ghost blog for me instead of stopping. :0) Blogging on a consistent basis can be very tough, but it is a time tested fact that good blogging done on a consistent basis will bring a website more overall traffic, improve stickiness, and may add to the authority of a website overtime improving organic placement. This has been my own personal winning combination. So how do you keep blog subscribers happy?1. Post on a regular basis2. Post at a regular time &#8211; for me this is in the morning3. Post at least three days a week &#8211; for me I shoot for five, but three should be your minimum4. Write information that is helpful and targeted to your readers5. Provide interesting content but not too long or a dissertation. 250 to 350 words is best","og_url":"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/","og_site_name":"The Web Authority","article_publisher":"https:\/\/www.facebook.com\/mccordweb","article_published_time":"2008-01-08T15:27:00+00:00","author":"Nancy McCord","twitter_card":"summary_large_image","twitter_creator":"@mccordweb","twitter_site":"@mccordweb","twitter_misc":{"Written by":"Nancy McCord","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/#article","isPartOf":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/"},"author":{"name":"Nancy McCord","@id":"https:\/\/www.mccordweb.com\/weblogs\/#\/schema\/person\/ff9d4b511f78814fa53f990f16f66425"},"headline":"Keeping Blog Subscribers Happy","datePublished":"2008-01-08T15:27:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/"},"wordCount":344,"commentCount":0,"publisher":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/#organization"},"articleSection":["News &amp; Trends"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/","url":"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/","name":"Keeping Blog Subscribers Happy | The Web Authority","isPartOf":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/#website"},"datePublished":"2008-01-08T15:27:00+00:00","breadcrumb":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.mccordweb.com\/weblogs\/2008\/01\/08\/keeping-blog-subscribers-happy\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mccordweb.com\/weblogs\/"},{"@type":"ListItem","position":2,"name":"Keeping Blog Subscribers Happy"}]},{"@type":"WebSite","@id":"https:\/\/www.mccordweb.com\/weblogs\/#website","url":"https:\/\/www.mccordweb.com\/weblogs\/","name":"The Web Authority | McCord Web Services News\/Blog","description":"Smart Digital Marketing, Real Business Results - McCord Web Services","publisher":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mccordweb.com\/weblogs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.mccordweb.com\/weblogs\/#organization","name":"McCord Web Services LLC","url":"https:\/\/www.mccordweb.com\/weblogs\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mccordweb.com\/weblogs\/#\/schema\/logo\/image\/","url":"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2025\/09\/McCord-Web-White-logo.png","contentUrl":"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2025\/09\/McCord-Web-White-logo.png","width":450,"height":203,"caption":"McCord Web Services LLC"},"image":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/mccordweb","https:\/\/x.com\/mccordweb","https:\/\/www.instagram.com\/nancy_mccord\/","https:\/\/www.linkedin.com\/in\/nancymccord","https:\/\/www.youtube.com\/user\/mccordweb"]},{"@type":"Person","@id":"https:\/\/www.mccordweb.com\/weblogs\/#\/schema\/person\/ff9d4b511f78814fa53f990f16f66425","name":"Nancy McCord","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/4d7eceefc200ee5c17e44755f885f77c9f52a3e672be4d27ece0305f750b9678?s=96&d=blank&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/4d7eceefc200ee5c17e44755f885f77c9f52a3e672be4d27ece0305f750b9678?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/4d7eceefc200ee5c17e44755f885f77c9f52a3e672be4d27ece0305f750b9678?s=96&d=blank&r=g","caption":"Nancy McCord"},"description":"Nancy McCord is the President and resident blogger for McCord Web Services LLC. She has been providing global web services since 2001. She is a web designer, search engine marketing professional, and search engine and blog expert. She lives in Maryland just south of the Washington DC metro area.","sameAs":["http:\/\/www.mccordweb.com"]}]}},"_links":{"self":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/165","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/comments?post=165"}],"version-history":[{"count":0,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/165\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/media?parent=165"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/categories?post=165"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/tags?post=165"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}