{"id":2420,"date":"2012-02-24T05:46:24","date_gmt":"2012-02-24T09:46:24","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=2420"},"modified":"2012-02-18T09:57:01","modified_gmt":"2012-02-18T13:57:01","slug":"our-newest-whitepaper-is-out-a-real-world-guide-to-facebook-and-twitter","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2012\/02\/24\/our-newest-whitepaper-is-out-a-real-world-guide-to-facebook-and-twitter\/","title":{"rendered":"Our Newest Whitepaper is Out: A Real World Guide to Facebook and Twitter"},"content":{"rendered":"<p>I&#8217;ve just released\u00a0my newest white paper called &#8220;A Real World Guide to Facebook and Twitter&#8221;.<\/p>\n<p><a title=\"A Real World Guide to Facebook and Twitter\" href=\"http:\/\/www.mccordweb.com\/social-media-management\/guide-to-facebook-twitter.php\" target=\"_blank\">You can download the PDF file for free by registering to receive\u00a0my monthly newsletter.<\/a><\/p>\n<p>In this six page guide you will find my candid insights and recommendations on how frequently you should update Twitter and Facebook to grow your follower\/fan base as well as my special insights on using both platforms.<\/p>\n<p>To develop the insights for this guide, I watched 23 different Facebook and Twitter accounts for a period of three months and monitored over 2,865 status updates. I personally consider this a fairly small data set, but it is large enough to show some important trends that warrant consideration and further discussion.<\/p>\n<p>As the clients that my firm writes for, are in diverse markets, purchase different service engagement levels, and have unique starting levels of follower\/fans, it is impossible to state unequivocally how to specifically grow a social networking account from my data. However, there are some statistical averages and trends that I have found and wanted to share them with you.<\/p>\n<p>I think that you will find this guide helpful, interesting reading, and insightful.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;ve just released\u00a0my newest white paper called &#8220;A Real World Guide to Facebook and Twitter&#8221;. You can download the PDF file for free by registering to receive\u00a0my monthly newsletter. In this six page guide you will find my candid insights and recommendations on how frequently you should update Twitter and Facebook to grow your follower\/fan base as well as my special insights on using both platforms. To develop the insights for this guide, I watched 23 different Facebook and Twitter accounts for a period of three months and monitored over 2,865 status updates. I personally consider this a fairly small data set, but it is large enough to show some important trends that warrant consideration and further discussion. As the clients that my firm writes for, are in diverse markets, purchase different service engagement levels, and have unique starting levels of follower\/fans, it is impossible to state unequivocally how to specifically grow a social networking account from my data. However, there are some statistical averages and trends that I have found and wanted to share them with you. I think that you will find this guide helpful, interesting reading, and insightful.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[219,29,195,211],"tags":[449,443],"class_list":["post-2420","post","type-post","status-publish","format-standard","hentry","category-facebook","category-bright-idea-tips","category-twitter","category-web-content","tag-facebook","tag-twitter"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Our Newest Whitepaper is Out: A Real World Guide to Facebook and Twitter | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2012\/02\/24\/our-newest-whitepaper-is-out-a-real-world-guide-to-facebook-and-twitter\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Our Newest Whitepaper is Out: A Real World Guide to Facebook and Twitter | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"I&#8217;ve just released\u00a0my newest white paper called &#8220;A Real World Guide to Facebook and Twitter&#8221;. You can download the PDF file for free by registering to receive\u00a0my monthly newsletter. In this six page guide you will find my candid insights and recommendations on how frequently you should update Twitter and Facebook to grow your follower\/fan base as well as my special insights on using both platforms. To develop the insights for this guide, I watched 23 different Facebook and Twitter accounts for a period of three months and monitored over 2,865 status updates. I personally consider this a fairly small data set, but it is large enough to show some important trends that warrant consideration and further discussion. As the clients that my firm writes for, are in diverse markets, purchase different service engagement levels, and have unique starting levels of follower\/fans, it is impossible to state unequivocally how to specifically grow a social networking account from my data. 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