{"id":2994,"date":"2012-10-12T05:40:42","date_gmt":"2012-10-12T09:40:42","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=2994"},"modified":"2012-10-04T11:52:09","modified_gmt":"2012-10-04T15:52:09","slug":"confidence-equals-sales","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2012\/10\/12\/confidence-equals-sales\/","title":{"rendered":"Confidence Equals Sales"},"content":{"rendered":"<p>Sure you&#8217;ve seen sites like this on the web; ones that have no phone number, no address, and just a contact form, but they want you to buy! Do you? I don&#8217;t! Especially if I am comparison shopping. In fact, I&#8217;ll pay more to know that I am dealing with a legitimate firm, do you?<\/p>\n<p>In my business, confidence equates sales. It is just simple, if you are not willing to share your phone number, email address,\u00a0and location address on your own website, you communicate that you will be hard to reach if there is a problem. Not sharing these important items can become a big problem that does really\u00a0impact sales.<\/p>\n<p>In online sales, it is all about confidence. Are you who you say you are? If I have a problem will I get help? Will I be able to talk to a &#8220;real person&#8221;? These are the items that all website should have prominently placed to communicate legitimacy and thereby build confidence with potential customers.<\/p>\n<ol>\n<li>Phone Number<\/li>\n<li>Email Address<\/li>\n<li>Location Address &#8211; no P.O. Boxes &#8211; a real office location!<\/li>\n<li>Hours of Service &#8211; for phone contact<\/li>\n<li>Time Zone &#8211; for customer planning<\/li>\n<\/ol>\n<p>Don&#8217;t\u00a0 have these on your website because you think that you may be spammed? Think again! You do not communicate your willingness to trade with potential buyers by hiding your contact information. Take a look at your website and make sure that you aren&#8217;t communicating improperly your desire to serve and sell. You may just find that your sales significantly improve when you are confident enough to put your own information on your website.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Sure you&#8217;ve seen sites like this on the web; ones that have no phone number, no address, and just a contact form, but they want you to buy! Do you? I don&#8217;t! Especially if I am comparison shopping. In fact, I&#8217;ll pay more to know that I am dealing with a legitimate firm, do you? In my business, confidence equates sales. It is just simple, if you are not willing to share your phone number, email address,\u00a0and location address on your own website, you communicate that you will be hard to reach if there is a problem. Not sharing these important items can become a big problem that does really\u00a0impact sales. In online sales, it is all about confidence. Are you who you say you are? If I have a problem will I get help? Will I be able to talk to a &#8220;real person&#8221;? These are the items that all website should have prominently placed to communicate legitimacy and thereby build confidence with potential customers. Phone Number Email Address Location Address &#8211; no P.O. Boxes &#8211; a real office location! Hours of Service &#8211; for phone contact Time Zone &#8211; for customer planning Don&#8217;t\u00a0 have these on your website because you think that you may be spammed? Think again! You do not communicate your willingness to trade with potential buyers by hiding your contact information. Take a look at your website and make sure that you aren&#8217;t communicating improperly your desire to serve and sell. You may just find that your sales significantly improve when you are confident enough to put your own information on your website.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,17],"tags":[438,198],"class_list":["post-2994","post","type-post","status-publish","format-standard","hentry","category-google","category-search-engine-optimization","tag-google","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Confidence Equals Sales | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2012\/10\/12\/confidence-equals-sales\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Confidence Equals Sales | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"Sure you&#8217;ve seen sites like this on the web; ones that have no phone number, no address, and just a contact form, but they want you to buy! 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