{"id":3246,"date":"2013-04-08T05:56:35","date_gmt":"2013-04-08T10:56:35","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=3246"},"modified":"2013-03-27T15:01:38","modified_gmt":"2013-03-27T20:01:38","slug":"improving-seo-results","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2013\/04\/08\/improving-seo-results\/","title":{"rendered":"Improving SEO Results"},"content":{"rendered":"<figure id=\"attachment_3247\" aria-describedby=\"caption-attachment-3247\" style=\"width: 248px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/03\/MP9004017921.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3247\" alt=\"It's easy to get started with videos.\" src=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/03\/MP9004017921-248x300.jpg\" width=\"248\" height=\"300\" srcset=\"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/03\/MP9004017921-248x300.jpg 248w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/03\/MP9004017921-124x150.jpg 124w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/03\/MP9004017921-400x483.jpg 400w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/03\/MP9004017921.jpg 745w\" sizes=\"auto, (max-width: 248px) 100vw, 248px\" \/><\/a><figcaption id=\"caption-attachment-3247\" class=\"wp-caption-text\">It&#8217;s easy to get started with videos.<\/figcaption><\/figure>\n<p>The key to increasing Search Engine Optimization\u00a0results for a company already doing well is to look at more channels besides blog posts and keyword rich home pages to augment results. The explosion of sites like YouTube can be a good place to start when you want to branch out in other areas to keep your search engine results where they belong.\u00a0 The proof that branching out into other areas of online advertising can really work is evident when looking at what Google does to grow their own business.<\/p>\n<p>SEO and page rank expert Matt Cutts is a big proponent of using video to help increase SEO and draw more attention to a business.\u00a0 A YouTube video can be especially helpful to get the word out about new products you are offering. Demonstrating a machine you sell or posting a how to video on a product to the DIY crowd can yield far more hits for your site than just manual instructions. An added bonus could come from those &#8220;do it yourselfers&#8221; going back and revisiting the demonstration which will help increase organic search results.<\/p>\n<p>Have you brainstormed how you can use video to help position your website in the organic search results? It&#8217;s not hard to get started,\u00a0in fact you can even start with a whiteboard and a digital camera and then post the same day YouTube.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The key to increasing Search Engine Optimization\u00a0results for a company already doing well is to look at more channels besides blog posts and keyword rich home pages to augment results. The explosion of sites like YouTube can be a good place to start when you want to branch out in other areas to keep your search engine results where they belong.\u00a0 The proof that branching out into other areas of online advertising can really work is evident when looking at what Google does to grow their own business. SEO and page rank expert Matt Cutts is a big proponent of using video to help increase SEO and draw more attention to a business.\u00a0 A YouTube video can be especially helpful to get the word out about new products you are offering. Demonstrating a machine you sell or posting a how to video on a product to the DIY crowd can yield far more hits for your site than just manual instructions. An added bonus could come from those &#8220;do it yourselfers&#8221; going back and revisiting the demonstration which will help increase organic search results. Have you brainstormed how you can use video to help position your website in the organic search results? It&#8217;s not hard to get started,\u00a0in fact you can even start with a whiteboard and a digital camera and then post the same day YouTube.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[433],"class_list":["post-3246","post","type-post","status-publish","format-standard","hentry","category-video","tag-video"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Improving SEO Results | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2013\/04\/08\/improving-seo-results\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Improving SEO Results | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"The key to increasing Search Engine Optimization\u00a0results for a company already doing well is to look at more channels besides blog posts and keyword rich home pages to augment results. The explosion of sites like YouTube can be a good place to start when you want to branch out in other areas to keep your search engine results where they belong.\u00a0 The proof that branching out into other areas of online advertising can really work is evident when looking at what Google does to grow their own business. SEO and page rank expert Matt Cutts is a big proponent of using video to help increase SEO and draw more attention to a business.\u00a0 A YouTube video can be especially helpful to get the word out about new products you are offering. Demonstrating a machine you sell or posting a how to video on a product to the DIY crowd can yield far more hits for your site than just manual instructions. An added bonus could come from those &#8220;do it yourselfers&#8221; going back and revisiting the demonstration which will help increase organic search results. Have you brainstormed how you can use video to help position your website in the organic search results? It&#8217;s not hard to get started,\u00a0in fact you can even start with a whiteboard and a digital camera and then post the same day YouTube.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2013\/04\/08\/improving-seo-results\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2013-04-08T10:56:35+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/03\/MP9004017921-248x300.jpg\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\"},\"headline\":\"Improving SEO Results\",\"datePublished\":\"2013-04-08T10:56:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/\"},\"wordCount\":246,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2013\\\/03\\\/MP9004017921-248x300.jpg\",\"keywords\":[\"Video\"],\"articleSection\":[\"Video\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/\",\"name\":\"Improving SEO Results | The Web Authority\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2013\\\/03\\\/MP9004017921-248x300.jpg\",\"datePublished\":\"2013-04-08T10:56:35+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/#primaryimage\",\"url\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2013\\\/03\\\/MP9004017921-248x300.jpg\",\"contentUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2013\\\/03\\\/MP9004017921-248x300.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/04\\\/08\\\/improving-seo-results\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Improving SEO Results\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\",\"name\":\"The Web Authority | McCord Web Services News\\\/Blog\",\"description\":\"Smart Digital Marketing, Real Business Results - 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