{"id":3336,"date":"2013-06-24T09:00:01","date_gmt":"2013-06-24T13:00:01","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=3336"},"modified":"2013-05-20T13:14:54","modified_gmt":"2013-05-20T17:14:54","slug":"guest-blogging-for-links-2","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2013\/06\/24\/guest-blogging-for-links-2\/","title":{"rendered":"Guest Blogging for Links"},"content":{"rendered":"<p>What does Google (Matt Cutts) think about guest blogging and the links that are generated from doing it? This excellent video answers the question. http:\/\/www.youtube.com\/watch?feature=player_embedded&amp;v=IMxC3wQZOyc<\/p>\n<p>This is the bottom line. If you did not sweat in creating the guest blog post Google will typically not give you link juice for it. That\u2019s the hard cold fact. Write a light weight blog post of about 250 words, post it on a variety of sites, and maybe even use article spinning software in an effort to create unique content for each site and you really will not be getting link benefits.<\/p>\n<p>Create a well written, informative, insightful blog post for a site that supports your industry and yes Google does like this approach. It\u2019s all about the time you take and the insight you provide. Do not do guest blogging just for links with minimal effort on your part Matt and Google pretty much say in this video that it is wasted effort.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>What does Google (Matt Cutts) think about guest blogging and the links that are generated from doing it? This excellent video answers the question. http:\/\/www.youtube.com\/watch?feature=player_embedded&amp;v=IMxC3wQZOyc This is the bottom line. If you did not sweat in creating the guest blog post Google will typically not give you link juice for it. That\u2019s the hard cold fact. Write a light weight blog post of about 250 words, post it on a variety of sites, and maybe even use article spinning software in an effort to create unique content for each site and you really will not be getting link benefits. Create a well written, informative, insightful blog post for a site that supports your industry and yes Google does like this approach. It\u2019s all about the time you take and the insight you provide. Do not do guest blogging just for links with minimal effort on your part Matt and Google pretty much say in this video that it is wasted effort.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[172,35,264,17,29],"tags":[438,378],"class_list":["post-3336","post","type-post","status-publish","format-standard","hentry","category-blogging","category-google","category-application-reviews","category-search-engine-optimization","category-bright-idea-tips","tag-google","tag-guest-blogging"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Guest Blogging for Links | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2013\/06\/24\/guest-blogging-for-links-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Guest Blogging for Links | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"What does Google (Matt Cutts) think about guest blogging and the links that are generated from doing it? This excellent video answers the question. http:\/\/www.youtube.com\/watch?feature=player_embedded&amp;v=IMxC3wQZOyc This is the bottom line. If you did not sweat in creating the guest blog post Google will typically not give you link juice for it. That\u2019s the hard cold fact. Write a light weight blog post of about 250 words, post it on a variety of sites, and maybe even use article spinning software in an effort to create unique content for each site and you really will not be getting link benefits. Create a well written, informative, insightful blog post for a site that supports your industry and yes Google does like this approach. It\u2019s all about the time you take and the insight you provide. Do not do guest blogging just for links with minimal effort on your part Matt and Google pretty much say in this video that it is wasted effort.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2013\/06\/24\/guest-blogging-for-links-2\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2013-06-24T13:00:01+00:00\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/06\\\/24\\\/guest-blogging-for-links-2\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/06\\\/24\\\/guest-blogging-for-links-2\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\"},\"headline\":\"Guest Blogging for Links\",\"datePublished\":\"2013-06-24T13:00:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/06\\\/24\\\/guest-blogging-for-links-2\\\/\"},\"wordCount\":177,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"keywords\":[\"Google\",\"Guest Blogging\"],\"articleSection\":[\"Blogs\",\"Google\",\"Reviews\",\"Search Engine Optimization\",\"Tips\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/06\\\/24\\\/guest-blogging-for-links-2\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/06\\\/24\\\/guest-blogging-for-links-2\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/06\\\/24\\\/guest-blogging-for-links-2\\\/\",\"name\":\"Guest Blogging for Links | The Web Authority\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\"},\"datePublished\":\"2013-06-24T13:00:01+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/06\\\/24\\\/guest-blogging-for-links-2\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/06\\\/24\\\/guest-blogging-for-links-2\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2013\\\/06\\\/24\\\/guest-blogging-for-links-2\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Guest Blogging for Links\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\",\"name\":\"The Web Authority | McCord Web Services News\\\/Blog\",\"description\":\"Smart Digital Marketing, Real Business Results - 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