{"id":3391,"date":"2013-07-18T05:44:23","date_gmt":"2013-07-18T09:44:23","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=3391"},"modified":"2013-07-13T13:01:36","modified_gmt":"2013-07-13T17:01:36","slug":"part-ii-the-new-seo-is-de-optimized-seo","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2013\/07\/18\/part-ii-the-new-seo-is-de-optimized-seo\/","title":{"rendered":"Part II The New SEO is De-Optimized SEO"},"content":{"rendered":"<p>This post is continued from Tuesday.<\/p>\n<p>Once you&#8217;ve de-optimized your website in an effort to improve organic placement, where do you go from there?<\/p>\n<p><strong>My personal recommendations for site placement:<\/strong><\/p>\n<ul>\n<li>Get blogging at least twice a week using an on-domain blog<\/li>\n<li>Get going with Google+ and post regularly at least once a day<\/li>\n<li>Create a Google+ Community in your area of expertise and work to foster interaction<\/li>\n<li>Start tweeting and work to engage specific followers strategically<\/li>\n<li>Enhance the message back on your website make sure what and how you do it is clear<\/li>\n<li>Create\u00a0 a mobile friendly website or one that is mobile responsive<\/li>\n<li>Regularly add new content to your website including downloads, special papers, and tip sheets<\/li>\n<\/ul>\n<p>The new optimization is user-centric and moves to a stronger emphasis on what readers will want to know about you and your services in a sharable way. Great content is sharable content! That&#8217;s the new world of optimization for 2013.<\/p>\n<p>If you need help with a new strategy consider our <a href=\"http:\/\/www.mccordweb.com\/seo\/index.php\" target=\"_blank\">SEO evaluation program<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This post is continued from Tuesday. Once you&#8217;ve de-optimized your website in an effort to improve organic placement, where do you go from there? My personal recommendations for site placement: Get blogging at least twice a week using an on-domain blog Get going with Google+ and post regularly at least once a day Create a Google+ Community in your area of expertise and work to foster interaction Start tweeting and work to engage specific followers strategically Enhance the message back on your website make sure what and how you do it is clear Create\u00a0 a mobile friendly website or one that is mobile responsive Regularly add new content to your website including downloads, special papers, and tip sheets The new optimization is user-centric and moves to a stronger emphasis on what readers will want to know about you and your services in a sharable way. Great content is sharable content! That&#8217;s the new world of optimization for 2013. If you need help with a new strategy consider our SEO evaluation program.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[17],"tags":[198],"class_list":["post-3391","post","type-post","status-publish","format-standard","hentry","category-search-engine-optimization","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Part II The New SEO is De-Optimized SEO | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2013\/07\/18\/part-ii-the-new-seo-is-de-optimized-seo\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Part II The New SEO is De-Optimized SEO | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"This post is continued from Tuesday. Once you&#8217;ve de-optimized your website in an effort to improve organic placement, where do you go from there? My personal recommendations for site placement: Get blogging at least twice a week using an on-domain blog Get going with Google+ and post regularly at least once a day Create a Google+ Community in your area of expertise and work to foster interaction Start tweeting and work to engage specific followers strategically Enhance the message back on your website make sure what and how you do it is clear Create\u00a0 a mobile friendly website or one that is mobile responsive Regularly add new content to your website including downloads, special papers, and tip sheets The new optimization is user-centric and moves to a stronger emphasis on what readers will want to know about you and your services in a sharable way. Great content is sharable content! That&#8217;s the new world of optimization for 2013. 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