{"id":35,"date":"2007-02-06T06:53:00","date_gmt":"2007-02-06T11:53:00","guid":{"rendered":"http:\/\/mccordweb.com\/weblogs\/?p=35"},"modified":"2007-02-06T06:53:00","modified_gmt":"2007-02-06T11:53:00","slug":"msn-adcenter-beta-have-you-seen-it","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2007\/02\/06\/msn-adcenter-beta-have-you-seen-it\/","title":{"rendered":"MSN adCenter Beta Have You Seen It?"},"content":{"rendered":"<p>I haven&#8217;t seen this in any of the professionals forums or even on the <span class=\"blsp-spelling-error\" id=\"SPELLING_ERROR_0\" onclick=\"BLOG_clickHandler(this)\">MSN<\/span> <span class=\"blsp-spelling-error\" id=\"SPELLING_ERROR_1\" onclick=\"BLOG_clickHandler(this)\">adCenter<\/span> blog, but I was looking at a potential client&#8217;s account for management services and his account is on <span class=\"blsp-spelling-error\" id=\"SPELLING_ERROR_2\" onclick=\"BLOG_clickHandler(this)\">MSN<\/span> <span class=\"blsp-spelling-error\" id=\"SPELLING_ERROR_3\" onclick=\"BLOG_clickHandler(this)\">adCenter<\/span> Beta.  Interesting!  Of note was the fact that <span class=\"blsp-spelling-error\" id=\"SPELLING_ERROR_4\" onclick=\"BLOG_clickHandler(this)\">MSN<\/span> <span class=\"blsp-spelling-error\" id=\"SPELLING_ERROR_5\" onclick=\"BLOG_clickHandler(this)\">adCenter<\/span> is moving to a control panel much like Yahoo&#8217;s.<\/p>\n<p>Of particular interest to me was the fact that in <span class=\"blsp-spelling-error\" id=\"SPELLING_ERROR_6\" onclick=\"BLOG_clickHandler(this)\">adCenter<\/span> Beta, <span class=\"blsp-spelling-error\" id=\"SPELLING_ERROR_7\" onclick=\"BLOG_clickHandler(this)\">MSN<\/span> has dropped &#8220;Orders&#8221;.  Now there are only campaigns, ad groups, and ad text just like the Google AdWords model.  The interface was much more user friendly and is clearly a new change for <span class=\"blsp-spelling-error\" id=\"SPELLING_ERROR_8\" onclick=\"BLOG_clickHandler(this)\">MSN<\/span> which is struggling to resolve some of the &#8220;issues&#8221; that professionals find with their current pay per click advertising interface.<\/p>\n<p>I am looking forward myself to migrating to this new fresher and hopefully bug-free interface for Microsoft <span class=\"blsp-spelling-error\" id=\"SPELLING_ERROR_9\" onclick=\"BLOG_clickHandler(this)\">adCenter<\/span>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I haven&#8217;t seen this in any of the professionals forums or even on the MSN adCenter blog, but I was looking at a potential client&#8217;s account for management services and his account is on MSN adCenter Beta. Interesting! Of note was the fact that MSN adCenter is moving to a control panel much like Yahoo&#8217;s. Of particular interest to me was the fact that in adCenter Beta, MSN has dropped &#8220;Orders&#8221;. Now there are only campaigns, ad groups, and ad text just like the Google AdWords model. The interface was much more user friendly and is clearly a new change for MSN which is struggling to resolve some of the &#8220;issues&#8221; that professionals find with their current pay per click advertising interface. I am looking forward myself to migrating to this new fresher and hopefully bug-free interface for Microsoft adCenter.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[357],"tags":[],"class_list":["post-35","post","type-post","status-publish","format-standard","hentry","category-news-trends"],"_links":{"self":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/35","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/comments?post=35"}],"version-history":[{"count":0,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/35\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/media?parent=35"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/categories?post=35"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/tags?post=35"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}