{"id":3763,"date":"2014-07-31T03:32:43","date_gmt":"2014-07-31T07:32:43","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=3763"},"modified":"2014-07-26T08:46:03","modified_gmt":"2014-07-26T12:46:03","slug":"its-time-to-put-your-website-on-a-diet","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/","title":{"rendered":"It&#8217;s Time to Put Your Website on a Diet"},"content":{"rendered":"<figure id=\"attachment_3764\" aria-describedby=\"caption-attachment-3764\" style=\"width: 200px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3764\" src=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091-200x107.jpg\" alt=\"Put Your Website on a Diet!\" width=\"200\" height=\"107\" srcset=\"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091-200x107.jpg 200w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091-900x484.jpg 900w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091.jpg 944w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/a><figcaption id=\"caption-attachment-3764\" class=\"wp-caption-text\">Put Your Website on a Diet!<\/figcaption><\/figure>\n<p>Well what I really mean is to put your website on a content diet. In months and years past, it was a great idea, and SEO strategy, to build some really great content to help build site authority. This\u00a0was a\u00a0winning strategy\u00a0when Google was counting links and in counting inbound traffic.<\/p>\n<p>Now however, Google is watching relevancy and that means click through rate and bounce rate of your website. Content that was informational in nature that gave your site a 75% and higher bounce rate is now a liability for organic placement.<\/p>\n<p>As an example, before my own cleanup due to some of the content I was carrying, my bounce rate was around 75%. After my cleanup, my bounce rate is now 39.07%. I simply redesigned my site, revamped my content and actually dropped pages that were just built to be informational, instructional or to build authority.<\/p>\n<p>As you make site changes you should at least shoot for the overall global average bounce rate of 46.9%. What used to be great to fluff up traffic and boot organic placement may now be dropping you in the SERPs!<\/p>\n<p>If you would like more in-depth information <a href=\"http:\/\/www.kunocreative.com\/blog\/bid\/90797\/Will-Google-s-Panda-4-0-Kill-Content-Syndication?utm_content=6965755&amp;utm_medium=social&amp;utm_source=twitter\" target=\"_blank\">I suggest this article that mirrors my own recommended strategy for websites in today&#8217;s world for Google.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Well what I really mean is to put your website on a content diet. In months and years past, it was a great idea, and SEO strategy, to build some really great content to help build site authority. This\u00a0was a\u00a0winning strategy\u00a0when Google was counting links and in counting inbound traffic. Now however, Google is watching relevancy and that means click through rate and bounce rate of your website. Content that was informational in nature that gave your site a 75% and higher bounce rate is now a liability for organic placement. As an example, before my own cleanup due to some of the content I was carrying, my bounce rate was around 75%. After my cleanup, my bounce rate is now 39.07%. I simply redesigned my site, revamped my content and actually dropped pages that were just built to be informational, instructional or to build authority. As you make site changes you should at least shoot for the overall global average bounce rate of 46.9%. What used to be great to fluff up traffic and boot organic placement may now be dropping you in the SERPs! If you would like more in-depth information I suggest this article that mirrors my own recommended strategy for websites in today&#8217;s world for Google.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[35,17],"tags":[438,198],"class_list":["post-3763","post","type-post","status-publish","format-standard","hentry","category-google","category-search-engine-optimization","tag-google","tag-seo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>It&#039;s Time to Put Your Website on a Diet | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"It&#039;s Time to Put Your Website on a Diet | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"Well what I really mean is to put your website on a content diet. In months and years past, it was a great idea, and SEO strategy, to build some really great content to help build site authority. This\u00a0was a\u00a0winning strategy\u00a0when Google was counting links and in counting inbound traffic. Now however, Google is watching relevancy and that means click through rate and bounce rate of your website. Content that was informational in nature that gave your site a 75% and higher bounce rate is now a liability for organic placement. As an example, before my own cleanup due to some of the content I was carrying, my bounce rate was around 75%. After my cleanup, my bounce rate is now 39.07%. I simply redesigned my site, revamped my content and actually dropped pages that were just built to be informational, instructional or to build authority. As you make site changes you should at least shoot for the overall global average bounce rate of 46.9%. What used to be great to fluff up traffic and boot organic placement may now be dropping you in the SERPs! If you would like more in-depth information I suggest this article that mirrors my own recommended strategy for websites in today&#8217;s world for Google.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2014-07-31T07:32:43+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091-200x107.jpg\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\"},\"headline\":\"It&#8217;s Time to Put Your Website on a Diet\",\"datePublished\":\"2014-07-31T07:32:43+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/\"},\"wordCount\":231,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2014\\\/07\\\/MP9004485091-200x107.jpg\",\"keywords\":[\"Google\",\"SEO\"],\"articleSection\":[\"Google\",\"Search Engine Optimization\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/\",\"name\":\"It's Time to Put Your Website on a Diet | The Web Authority\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2014\\\/07\\\/MP9004485091-200x107.jpg\",\"datePublished\":\"2014-07-31T07:32:43+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/#primaryimage\",\"url\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2014\\\/07\\\/MP9004485091-200x107.jpg\",\"contentUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2014\\\/07\\\/MP9004485091-200x107.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2014\\\/07\\\/31\\\/its-time-to-put-your-website-on-a-diet\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"It&#8217;s Time to Put Your Website on a Diet\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\",\"name\":\"The Web Authority | McCord Web Services News\\\/Blog\",\"description\":\"Smart Digital Marketing, Real Business Results - McCord Web Services\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\",\"name\":\"McCord Web Services LLC\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/McCord-Web-White-logo.png\",\"contentUrl\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2025\\\/09\\\/McCord-Web-White-logo.png\",\"width\":450,\"height\":203,\"caption\":\"McCord Web Services LLC\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/mccordweb\",\"https:\\\/\\\/x.com\\\/mccordweb\",\"https:\\\/\\\/www.instagram.com\\\/nancy_mccord\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/in\\\/nancymccord\",\"https:\\\/\\\/www.youtube.com\\\/user\\\/mccordweb\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\",\"name\":\"Nancy McCord\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/84f303fb7bc8bf9e3aa944d8a2b0913642ca2c0cb4e244d9bbea83c59dac189e?s=96&d=blank&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/84f303fb7bc8bf9e3aa944d8a2b0913642ca2c0cb4e244d9bbea83c59dac189e?s=96&d=blank&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/84f303fb7bc8bf9e3aa944d8a2b0913642ca2c0cb4e244d9bbea83c59dac189e?s=96&d=blank&r=g\",\"caption\":\"Nancy McCord\"},\"sameAs\":[\"http:\\\/\\\/www.mccordweb.com\"]}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"It's Time to Put Your Website on a Diet | The Web Authority","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/","og_locale":"en_US","og_type":"article","og_title":"It's Time to Put Your Website on a Diet | The Web Authority","og_description":"Well what I really mean is to put your website on a content diet. In months and years past, it was a great idea, and SEO strategy, to build some really great content to help build site authority. This\u00a0was a\u00a0winning strategy\u00a0when Google was counting links and in counting inbound traffic. Now however, Google is watching relevancy and that means click through rate and bounce rate of your website. Content that was informational in nature that gave your site a 75% and higher bounce rate is now a liability for organic placement. As an example, before my own cleanup due to some of the content I was carrying, my bounce rate was around 75%. After my cleanup, my bounce rate is now 39.07%. I simply redesigned my site, revamped my content and actually dropped pages that were just built to be informational, instructional or to build authority. As you make site changes you should at least shoot for the overall global average bounce rate of 46.9%. What used to be great to fluff up traffic and boot organic placement may now be dropping you in the SERPs! If you would like more in-depth information I suggest this article that mirrors my own recommended strategy for websites in today&#8217;s world for Google.","og_url":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/","og_site_name":"The Web Authority","article_publisher":"https:\/\/www.facebook.com\/mccordweb","article_published_time":"2014-07-31T07:32:43+00:00","og_image":[{"url":"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091-200x107.jpg","type":"","width":"","height":""}],"author":"Nancy McCord","twitter_card":"summary_large_image","twitter_creator":"@mccordweb","twitter_site":"@mccordweb","twitter_misc":{"Written by":"Nancy McCord","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/#article","isPartOf":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/"},"author":{"name":"Nancy McCord","@id":"https:\/\/www.mccordweb.com\/weblogs\/#\/schema\/person\/7499f3ac0b008bc0e5b7a138ac1dc0ba"},"headline":"It&#8217;s Time to Put Your Website on a Diet","datePublished":"2014-07-31T07:32:43+00:00","mainEntityOfPage":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/"},"wordCount":231,"commentCount":0,"publisher":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/#organization"},"image":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/#primaryimage"},"thumbnailUrl":"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091-200x107.jpg","keywords":["Google","SEO"],"articleSection":["Google","Search Engine Optimization"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/","url":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/","name":"It's Time to Put Your Website on a Diet | The Web Authority","isPartOf":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/#primaryimage"},"image":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/#primaryimage"},"thumbnailUrl":"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091-200x107.jpg","datePublished":"2014-07-31T07:32:43+00:00","breadcrumb":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/#primaryimage","url":"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091-200x107.jpg","contentUrl":"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/07\/MP9004485091-200x107.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.mccordweb.com\/weblogs\/2014\/07\/31\/its-time-to-put-your-website-on-a-diet\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mccordweb.com\/weblogs\/"},{"@type":"ListItem","position":2,"name":"It&#8217;s Time to Put Your Website on a Diet"}]},{"@type":"WebSite","@id":"https:\/\/www.mccordweb.com\/weblogs\/#website","url":"https:\/\/www.mccordweb.com\/weblogs\/","name":"The Web Authority | McCord Web Services News\/Blog","description":"Smart Digital Marketing, Real Business Results - McCord Web Services","publisher":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.mccordweb.com\/weblogs\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.mccordweb.com\/weblogs\/#organization","name":"McCord Web Services LLC","url":"https:\/\/www.mccordweb.com\/weblogs\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mccordweb.com\/weblogs\/#\/schema\/logo\/image\/","url":"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2025\/09\/McCord-Web-White-logo.png","contentUrl":"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2025\/09\/McCord-Web-White-logo.png","width":450,"height":203,"caption":"McCord Web Services LLC"},"image":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/mccordweb","https:\/\/x.com\/mccordweb","https:\/\/www.instagram.com\/nancy_mccord\/","https:\/\/www.linkedin.com\/in\/nancymccord","https:\/\/www.youtube.com\/user\/mccordweb"]},{"@type":"Person","@id":"https:\/\/www.mccordweb.com\/weblogs\/#\/schema\/person\/7499f3ac0b008bc0e5b7a138ac1dc0ba","name":"Nancy McCord","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/84f303fb7bc8bf9e3aa944d8a2b0913642ca2c0cb4e244d9bbea83c59dac189e?s=96&d=blank&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/84f303fb7bc8bf9e3aa944d8a2b0913642ca2c0cb4e244d9bbea83c59dac189e?s=96&d=blank&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/84f303fb7bc8bf9e3aa944d8a2b0913642ca2c0cb4e244d9bbea83c59dac189e?s=96&d=blank&r=g","caption":"Nancy McCord"},"sameAs":["http:\/\/www.mccordweb.com"]}]}},"_links":{"self":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/3763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/comments?post=3763"}],"version-history":[{"count":1,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/3763\/revisions"}],"predecessor-version":[{"id":3765,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/3763\/revisions\/3765"}],"wp:attachment":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/media?parent=3763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/categories?post=3763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/tags?post=3763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}