{"id":4080,"date":"2015-06-22T03:34:54","date_gmt":"2015-06-22T07:34:54","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=4080"},"modified":"2015-06-23T07:56:29","modified_gmt":"2015-06-23T11:56:29","slug":"are-you-cultivating-success-in-adwords","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2015\/06\/22\/are-you-cultivating-success-in-adwords\/","title":{"rendered":"Are You Cultivating Success in AdWords?"},"content":{"rendered":"<figure id=\"attachment_4081\" aria-describedby=\"caption-attachment-4081\" style=\"width: 474px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2015\/06\/20150619_154607_resized.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-large wp-image-4081\" src=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2015\/06\/20150619_154607_resized-576x1024.jpg\" alt=\"Picture of a blooming violet.\" width=\"474\" height=\"843\" srcset=\"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2015\/06\/20150619_154607_resized-576x1024.jpg 576w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2015\/06\/20150619_154607_resized-113x200.jpg 113w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2015\/06\/20150619_154607_resized-169x300.jpg 169w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2015\/06\/20150619_154607_resized.jpg 1377w\" sizes=\"auto, (max-width: 474px) 100vw, 474px\" \/><\/a><figcaption id=\"caption-attachment-4081\" class=\"wp-caption-text\">Growing AdWords is like tending violets or a garden.<\/figcaption><\/figure>\n<p>Managing an AdWords account is like gardening. Some people just know how to make things grow and bloom and others are clueless.<\/p>\n<p>I consider AdWords accounts like gardens. To be successful and grow leads for a client, you&#8217;ve got to work the soil of an AdWords account. You&#8217;ve got to prune off the keyword and ad group branches that are sapping strength. You&#8217;ve got to water the account regularly with new keywords and new ad text to keep things fresh and growing. You&#8217;ve got to monitor growth and adjust your tactics to cause accounts to blossom with leads.<\/p>\n<p>After having re-certified again last Saturday to maintain my Google Partner status and my AdWords Certified Professional status, I am the &#8220;master gardener&#8221; you&#8217;ll want to have on your side to be cultivating your AdWords lead generation garden.<\/p>\n<p>Give me a call to find out why our services and my knowledge and expertise are the tools you&#8217;ll want to <a href=\"http:\/\/www.mccordweb.com\/search-engine-marketing\/adwords-quick-start.php\">help grow your Fredericksburg, Virginia business with Google AdWords<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Managing an AdWords account is like gardening. Some people just know how to make things grow and bloom and others are clueless. I consider AdWords accounts like gardens. To be successful and grow leads for a client, you&#8217;ve got to work the soil of an AdWords account. You&#8217;ve got to prune off the keyword and ad group branches that are sapping strength. You&#8217;ve got to water the account regularly with new keywords and new ad text to keep things fresh and growing. You&#8217;ve got to monitor growth and adjust your tactics to cause accounts to blossom with leads. After having re-certified again last Saturday to maintain my Google Partner status and my AdWords Certified Professional status, I am the &#8220;master gardener&#8221; you&#8217;ll want to have on your side to be cultivating your AdWords lead generation garden. Give me a call to find out why our services and my knowledge and expertise are the tools you&#8217;ll want to help grow your Fredericksburg, Virginia business with Google AdWords.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[202],"tags":[445],"class_list":["post-4080","post","type-post","status-publish","format-standard","hentry","category-google-adwords","tag-google-adwords"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Are You Cultivating Success in AdWords? | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2015\/06\/22\/are-you-cultivating-success-in-adwords\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Are You Cultivating Success in AdWords? | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"Managing an AdWords account is like gardening. Some people just know how to make things grow and bloom and others are clueless. I consider AdWords accounts like gardens. To be successful and grow leads for a client, you&#8217;ve got to work the soil of an AdWords account. You&#8217;ve got to prune off the keyword and ad group branches that are sapping strength. You&#8217;ve got to water the account regularly with new keywords and new ad text to keep things fresh and growing. You&#8217;ve got to monitor growth and adjust your tactics to cause accounts to blossom with leads. After having re-certified again last Saturday to maintain my Google Partner status and my AdWords Certified Professional status, I am the &#8220;master gardener&#8221; you&#8217;ll want to have on your side to be cultivating your AdWords lead generation garden. Give me a call to find out why our services and my knowledge and expertise are the tools you&#8217;ll want to help grow your Fredericksburg, Virginia business with Google AdWords.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2015\/06\/22\/are-you-cultivating-success-in-adwords\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2015-06-22T07:34:54+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2015-06-23T11:56:29+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2015\/06\/20150619_154607_resized-576x1024.jpg\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/06\\\/22\\\/are-you-cultivating-success-in-adwords\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/06\\\/22\\\/are-you-cultivating-success-in-adwords\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\"},\"headline\":\"Are You Cultivating Success in AdWords?\",\"datePublished\":\"2015-06-22T07:34:54+00:00\",\"dateModified\":\"2015-06-23T11:56:29+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/06\\\/22\\\/are-you-cultivating-success-in-adwords\\\/\"},\"wordCount\":188,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/06\\\/22\\\/are-you-cultivating-success-in-adwords\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2015\\\/06\\\/20150619_154607_resized-576x1024.jpg\",\"keywords\":[\"Google AdWords\"],\"articleSection\":[\"Google AdWords\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/06\\\/22\\\/are-you-cultivating-success-in-adwords\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/06\\\/22\\\/are-you-cultivating-success-in-adwords\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/06\\\/22\\\/are-you-cultivating-success-in-adwords\\\/\",\"name\":\"Are You Cultivating Success in AdWords? 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