{"id":4163,"date":"2015-10-07T03:16:49","date_gmt":"2015-10-07T07:16:49","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=4163"},"modified":"2015-10-02T17:26:28","modified_gmt":"2015-10-02T21:26:28","slug":"bing-ads-revamps-and-improves-conversion-tracking","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2015\/10\/07\/bing-ads-revamps-and-improves-conversion-tracking\/","title":{"rendered":"Bing Ads Revamps and Improves Conversion Tracking"},"content":{"rendered":"<p>Finally! Bing Ads is updating their quirky and hard to get going conversion tracking.\u00a0 Here&#8217;s their recent video that shows how to do the set up and why conversion tracking is so important to get working right.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/www.youtube.com\/embed\/MZDQfByxaLI\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Personally I am very glad to see this change and hope it works as advertised. So often we have the code in place properly but get hung up on the set up of the string for their old control panel.<\/p>\n<p>With the new very simple set up that is now finally intuitive, this should be a huge improvement. Bing will also let you know if the tag is active with even some troubleshooting information.<\/p>\n<p>Make sure to look for these new tools in the Shared Library in Bing Ads. If you need <a href=\"http:\/\/www.mccordweb.com\/search-engine-marketing\/msn-smart-start.php\">help getting your business advertising on Bing Ads<\/a>, make sure to check out our services and management programs.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Finally! Bing Ads is updating their quirky and hard to get going conversion tracking.\u00a0 Here&#8217;s their recent video that shows how to do the set up and why conversion tracking is so important to get working right. Personally I am very glad to see this change and hope it works as advertised. So often we have the code in place properly but get hung up on the set up of the string for their old control panel. With the new very simple set up that is now finally intuitive, this should be a huge improvement. Bing will also let you know if the tag is active with even some troubleshooting information. Make sure to look for these new tools in the Shared Library in Bing Ads. If you need help getting your business advertising on Bing Ads, make sure to check out our services and management programs.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[253],"tags":[460],"class_list":["post-4163","post","type-post","status-publish","format-standard","hentry","category-bing","tag-bing-ads"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Bing Ads Revamps and Improves Conversion Tracking | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2015\/10\/07\/bing-ads-revamps-and-improves-conversion-tracking\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bing Ads Revamps and Improves Conversion Tracking | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"Finally! Bing Ads is updating their quirky and hard to get going conversion tracking.\u00a0 Here&#8217;s their recent video that shows how to do the set up and why conversion tracking is so important to get working right. Personally I am very glad to see this change and hope it works as advertised. So often we have the code in place properly but get hung up on the set up of the string for their old control panel. With the new very simple set up that is now finally intuitive, this should be a huge improvement. Bing will also let you know if the tag is active with even some troubleshooting information. Make sure to look for these new tools in the Shared Library in Bing Ads. If you need help getting your business advertising on Bing Ads, make sure to check out our services and management programs.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2015\/10\/07\/bing-ads-revamps-and-improves-conversion-tracking\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2015-10-07T07:16:49+00:00\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/10\\\/07\\\/bing-ads-revamps-and-improves-conversion-tracking\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/10\\\/07\\\/bing-ads-revamps-and-improves-conversion-tracking\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\"},\"headline\":\"Bing Ads Revamps and Improves Conversion Tracking\",\"datePublished\":\"2015-10-07T07:16:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/10\\\/07\\\/bing-ads-revamps-and-improves-conversion-tracking\\\/\"},\"wordCount\":154,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"keywords\":[\"Bing Ads\"],\"articleSection\":[\"Bing\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/10\\\/07\\\/bing-ads-revamps-and-improves-conversion-tracking\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/10\\\/07\\\/bing-ads-revamps-and-improves-conversion-tracking\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/10\\\/07\\\/bing-ads-revamps-and-improves-conversion-tracking\\\/\",\"name\":\"Bing Ads Revamps and Improves Conversion Tracking | The Web Authority\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\"},\"datePublished\":\"2015-10-07T07:16:49+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/10\\\/07\\\/bing-ads-revamps-and-improves-conversion-tracking\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/10\\\/07\\\/bing-ads-revamps-and-improves-conversion-tracking\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2015\\\/10\\\/07\\\/bing-ads-revamps-and-improves-conversion-tracking\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Bing Ads Revamps and Improves Conversion Tracking\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\",\"name\":\"The Web Authority | McCord Web Services News\\\/Blog\",\"description\":\"Smart Digital Marketing, Real Business Results - 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