{"id":4352,"date":"2016-05-16T03:11:34","date_gmt":"2016-05-16T07:11:34","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=4352"},"modified":"2016-05-14T08:27:37","modified_gmt":"2016-05-14T12:27:37","slug":"the-value-of-a-google-partner-specialized-in-adwords","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/","title":{"rendered":"The Value of a Google Partner Specialized in AdWords"},"content":{"rendered":"<figure id=\"attachment_3872\" aria-describedby=\"caption-attachment-3872\" style=\"width: 200px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/11\/Google-Partner.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3872\" src=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/11\/Google-Partner-200x75.jpg\" alt=\"Google Partner Badge\" width=\"200\" height=\"75\" srcset=\"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/11\/Google-Partner-200x75.jpg 200w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/11\/Google-Partner.jpg 250w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/a><figcaption id=\"caption-attachment-3872\" class=\"wp-caption-text\">McCord Web Services is a Google Partner.<\/figcaption><\/figure>\n<p>As a Google Partner specializing in AdWords,\u00a0I want to share several key benefits\u00a0with\u00a0readers as to why working with a Google Partner in AdWords is important.<\/p>\n<p><strong>1. Google Tests Us Yearly<\/strong><br \/>\nEach year I have to recertify with Google to keep my Partner status. I take the AdWords Fundamental Exam every year and every other year I take the\u00a0Advanced Search Exam. These are not &#8220;gimme&#8221; tests. I study over 30 hours for each professional certification examination.<\/p>\n<p>These exams are hard, they are comprehensive, and studying the materials is key to staying up-to-date on\u00a0AdWords features and their use. I personally feel that I benefit tremendously from these intensive refreshers.<\/p>\n<p><strong>2. Google Evaluates Our Account Management Practices<\/strong><br \/>\nOnce you and your firm are Google Partners, Google monitors activity in your MCC (My Client Center) account. \u00a0It reviews how frequently you are in client accounts, the benefit of the changes you make to account performance, and the features you are using for each account.<\/p>\n<p>It gives a customer service rating of your management and performance. I am ranked by Google as being in the top 5%.<\/p>\n<p><strong>3. Google Evaluates What We Do for Clients and How We Market Our Services<\/strong><br \/>\nAs part of initially establishing my firm as a Google Partner, Google had a third party review all my reports to clients, my marketing materials, how I marketed Google Products to clients.\u00a0 Google means business when they share their name with firm and allow Partner Status. We are held to a higher standard than others who sell similar services.<\/p>\n<p>If you want peace of mind that your AdWords account manager is skilled to provide quality services, Google has done the vetting for you before awarding Google Partner status.<\/p>\n<p>I invite you to visit our <a href=\"http:\/\/www.mccordweb.com\/search-engine-marketing\/adwords-quick-start.php\">AdWords services<\/a> page to review pricing, our program, and our client ratings.\u00a0 We serve clients in Virginia, Maryland, Minnesota and all the way to California. Experience for yourself the difference\u00a0having a Google Partner on your side can make in your AdWords account management. Call us today!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>As a Google Partner specializing in AdWords,\u00a0I want to share several key benefits\u00a0with\u00a0readers as to why working with a Google Partner in AdWords is important. 1. Google Tests Us Yearly Each year I have to recertify with Google to keep my Partner status. I take the AdWords Fundamental Exam every year and every other year I take the\u00a0Advanced Search Exam. These are not &#8220;gimme&#8221; tests. I study over 30 hours for each professional certification examination. These exams are hard, they are comprehensive, and studying the materials is key to staying up-to-date on\u00a0AdWords features and their use. I personally feel that I benefit tremendously from these intensive refreshers. 2. Google Evaluates Our Account Management Practices Once you and your firm are Google Partners, Google monitors activity in your MCC (My Client Center) account. \u00a0It reviews how frequently you are in client accounts, the benefit of the changes you make to account performance, and the features you are using for each account. It gives a customer service rating of your management and performance. I am ranked by Google as being in the top 5%. 3. Google Evaluates What We Do for Clients and How We Market Our Services As part of initially establishing my firm as a Google Partner, Google had a third party review all my reports to clients, my marketing materials, how I marketed Google Products to clients.\u00a0 Google means business when they share their name with firm and allow Partner Status. We are held to a higher standard than others who sell similar services. If you want peace of mind that your AdWords account manager is skilled to provide quality services, Google has done the vetting for you before awarding Google Partner status. I invite you to visit our AdWords services page to review pricing, our program, and our client ratings.\u00a0 We serve clients in Virginia, Maryland, Minnesota and all the way to California. Experience for yourself the difference\u00a0having a Google Partner on your side can make in your AdWords account management. Call us today!<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[487,488,492],"tags":[489,493],"class_list":["post-4352","post","type-post","status-publish","format-standard","hentry","category-adwords","category-adwords-account-management","category-adwords-services","tag-adwords-account-management","tag-adwords-services"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Value of a Google Partner Specialized in AdWords | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Value of a Google Partner Specialized in AdWords | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"As a Google Partner specializing in AdWords,\u00a0I want to share several key benefits\u00a0with\u00a0readers as to why working with a Google Partner in AdWords is important. 1. Google Tests Us Yearly Each year I have to recertify with Google to keep my Partner status. I take the AdWords Fundamental Exam every year and every other year I take the\u00a0Advanced Search Exam. These are not &#8220;gimme&#8221; tests. I study over 30 hours for each professional certification examination. These exams are hard, they are comprehensive, and studying the materials is key to staying up-to-date on\u00a0AdWords features and their use. I personally feel that I benefit tremendously from these intensive refreshers. 2. Google Evaluates Our Account Management Practices Once you and your firm are Google Partners, Google monitors activity in your MCC (My Client Center) account. \u00a0It reviews how frequently you are in client accounts, the benefit of the changes you make to account performance, and the features you are using for each account. It gives a customer service rating of your management and performance. I am ranked by Google as being in the top 5%. 3. Google Evaluates What We Do for Clients and How We Market Our Services As part of initially establishing my firm as a Google Partner, Google had a third party review all my reports to clients, my marketing materials, how I marketed Google Products to clients.\u00a0 Google means business when they share their name with firm and allow Partner Status. We are held to a higher standard than others who sell similar services. If you want peace of mind that your AdWords account manager is skilled to provide quality services, Google has done the vetting for you before awarding Google Partner status. I invite you to visit our AdWords services page to review pricing, our program, and our client ratings.\u00a0 We serve clients in Virginia, Maryland, Minnesota and all the way to California. Experience for yourself the difference\u00a0having a Google Partner on your side can make in your AdWords account management. Call us today!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2016-05-16T07:11:34+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/11\/Google-Partner-200x75.jpg\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta 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Google Tests Us Yearly Each year I have to recertify with Google to keep my Partner status. I take the AdWords Fundamental Exam every year and every other year I take the\u00a0Advanced Search Exam. These are not &#8220;gimme&#8221; tests. I study over 30 hours for each professional certification examination. These exams are hard, they are comprehensive, and studying the materials is key to staying up-to-date on\u00a0AdWords features and their use. I personally feel that I benefit tremendously from these intensive refreshers. 2. Google Evaluates Our Account Management Practices Once you and your firm are Google Partners, Google monitors activity in your MCC (My Client Center) account. \u00a0It reviews how frequently you are in client accounts, the benefit of the changes you make to account performance, and the features you are using for each account. It gives a customer service rating of your management and performance. I am ranked by Google as being in the top 5%. 3. Google Evaluates What We Do for Clients and How We Market Our Services As part of initially establishing my firm as a Google Partner, Google had a third party review all my reports to clients, my marketing materials, how I marketed Google Products to clients.\u00a0 Google means business when they share their name with firm and allow Partner Status. We are held to a higher standard than others who sell similar services. If you want peace of mind that your AdWords account manager is skilled to provide quality services, Google has done the vetting for you before awarding Google Partner status. I invite you to visit our AdWords services page to review pricing, our program, and our client ratings.\u00a0 We serve clients in Virginia, Maryland, Minnesota and all the way to California. Experience for yourself the difference\u00a0having a Google Partner on your side can make in your AdWords account management. Call us today!","og_url":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/","og_site_name":"The Web Authority","article_publisher":"https:\/\/www.facebook.com\/mccordweb","article_published_time":"2016-05-16T07:11:34+00:00","og_image":[{"url":"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/11\/Google-Partner-200x75.jpg","type":"","width":"","height":""}],"author":"Nancy McCord","twitter_card":"summary_large_image","twitter_creator":"@mccordweb","twitter_site":"@mccordweb","twitter_misc":{"Written by":"Nancy McCord","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/#article","isPartOf":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/"},"author":{"name":"Nancy McCord","@id":"https:\/\/www.mccordweb.com\/weblogs\/#\/schema\/person\/7499f3ac0b008bc0e5b7a138ac1dc0ba"},"headline":"The Value of a Google Partner Specialized in AdWords","datePublished":"2016-05-16T07:11:34+00:00","mainEntityOfPage":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/"},"wordCount":360,"commentCount":0,"publisher":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/#organization"},"image":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/#primaryimage"},"thumbnailUrl":"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/11\/Google-Partner-200x75.jpg","keywords":["AdWords Account Management","AdWords Services"],"articleSection":["AdWords","AdWords Account Management","AdWords Services"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/","url":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/","name":"The Value of a Google Partner Specialized in AdWords | The Web Authority","isPartOf":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/#primaryimage"},"image":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/#primaryimage"},"thumbnailUrl":"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/11\/Google-Partner-200x75.jpg","datePublished":"2016-05-16T07:11:34+00:00","breadcrumb":{"@id":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/#primaryimage","url":"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/11\/Google-Partner-200x75.jpg","contentUrl":"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2014\/11\/Google-Partner-200x75.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.mccordweb.com\/weblogs\/2016\/05\/16\/the-value-of-a-google-partner-specialized-in-adwords\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.mccordweb.com\/weblogs\/"},{"@type":"ListItem","position":2,"name":"The Value of a Google Partner Specialized in AdWords"}]},{"@type":"WebSite","@id":"https:\/\/www.mccordweb.com\/weblogs\/#website","url":"https:\/\/www.mccordweb.com\/weblogs\/","name":"The Web Authority | McCord Web Services News\/Blog","description":"Smart Digital Marketing, Real Business Results - 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