{"id":4496,"date":"2016-11-21T03:41:50","date_gmt":"2016-11-21T07:41:50","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=4496"},"modified":"2016-11-18T18:06:23","modified_gmt":"2016-11-18T22:06:23","slug":"start-e-newsletter-list","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2016\/11\/21\/start-e-newsletter-list\/","title":{"rendered":"How to Start Your e-Newsletter List"},"content":{"rendered":"<div class=\"mceTemp\"><\/div>\n<p>Don&#8217;t think you can start marketing your services with an e-newsletter as you don&#8217;t have a big list?<\/p>\n<h2><strong>Get started building your e-newsletter list fast<\/strong><\/h2>\n<figure id=\"attachment_3313\" aria-describedby=\"caption-attachment-3313\" style=\"width: 200px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/05\/MP9004304901.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-3313\" src=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/05\/MP9004304901-200x200.jpg\" alt=\"Here's How to Start Your e-Newsletter List.\" width=\"200\" height=\"200\" srcset=\"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/05\/MP9004304901-200x200.jpg 200w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/05\/MP9004304901-150x150.jpg 150w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/05\/MP9004304901-400x400.jpg 400w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/05\/MP9004304901.jpg 1024w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/><\/a><figcaption id=\"caption-attachment-3313\" class=\"wp-caption-text\">Here&#8217;s How to Start Your e-Newsletter List.<\/figcaption><\/figure>\n<p>1.\u00a0 Go back to your correspondence with current and old customers and grab the email address. Start creating your list in an Excel spreadsheet. All you really need is the first name and email address.<\/p>\n<p>2. Update your website privacy policy before you really get serious about building your list. Make sure that you clearly state that if someone contacts you at your business email address that you will be adding them to your e-newsletter list. Make sure you also state if you will be selling your list to third parties or only using it for your own purposes.<\/p>\n<p>3. Every time you\u00a0get an email, add that address to your spreadsheet. You will be amazed that in 30 days your list can grow to several hundred people.<\/p>\n<p>4. Take time to review old records of past clients and add them to your e-newsletter address list too. The Can Spam Act does not allow you to harvest emails from people you do not know, but if you have had a business relationship with anyone, you can add them to your list.<\/p>\n<p>5. When your e-newsletter list has about 200 people on it, you are ready to send out your first newsletter. Make your first one the explanation of what you are doing and tell people how to opt out.<\/p>\n<h2>Sending to your e-newsletter list<\/h2>\n<p>Once you get started, be consistent in sending your notes. I like monthly for my e-newsletters. Quarterly may be too much time apart and weekly for most businesses is too frequent. Whatever you choose, just stick with it.<\/p>\n<p>Make sure you have a subscription form on your website. Allow your website and blog visitors to self-subscribe to your e-newsletter list by putting your subscription services form on your website.<\/p>\n<p>Creating your initial list is not hard and is not really time consuming. The value of being able to contact and promote your business and services to current, past, and future clients is highly valuable to your overall marketing efforts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Don&#8217;t think you can start marketing your services with an e-newsletter as you don&#8217;t have a big list? Get started building your e-newsletter list fast 1.\u00a0 Go back to your correspondence with current and old customers and grab the email address. Start creating your list in an Excel spreadsheet. All you really need is the first name and email address. 2. Update your website privacy policy before you really get serious about building your list. Make sure that you clearly state that if someone contacts you at your business email address that you will be adding them to your e-newsletter list. Make sure you also state if you will be selling your list to third parties or only using it for your own purposes. 3. Every time you\u00a0get an email, add that address to your spreadsheet. You will be amazed that in 30 days your list can grow to several hundred people. 4. Take time to review old records of past clients and add them to your e-newsletter address list too. The Can Spam Act does not allow you to harvest emails from people you do not know, but if you have had a business relationship with anyone, you can add them to your list. 5. When your e-newsletter list has about 200 people on it, you are ready to send out your first newsletter. Make your first one the explanation of what you are doing and tell people how to opt out. Sending to your e-newsletter list Once you get started, be consistent in sending your notes. I like monthly for my e-newsletters. Quarterly may be too much time apart and weekly for most businesses is too frequent. Whatever you choose, just stick with it. Make sure you have a subscription form on your website. Allow your website and blog visitors to self-subscribe to your e-newsletter list by putting your subscription services form on your website. Creating your initial list is not hard and is not really time consuming. The value of being able to contact and promote your business and services to current, past, and future clients is highly valuable to your overall marketing efforts.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[439],"class_list":["post-4496","post","type-post","status-publish","format-standard","hentry","category-e-newsletters","tag-e-newsletters"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Start Your e-Newsletter List | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2016\/11\/21\/start-e-newsletter-list\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Start Your e-Newsletter List | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"Don&#8217;t think you can start marketing your services with an e-newsletter as you don&#8217;t have a big list? Get started building your e-newsletter list fast 1.\u00a0 Go back to your correspondence with current and old customers and grab the email address. Start creating your list in an Excel spreadsheet. All you really need is the first name and email address. 2. Update your website privacy policy before you really get serious about building your list. Make sure that you clearly state that if someone contacts you at your business email address that you will be adding them to your e-newsletter list. Make sure you also state if you will be selling your list to third parties or only using it for your own purposes. 3. Every time you\u00a0get an email, add that address to your spreadsheet. You will be amazed that in 30 days your list can grow to several hundred people. 4. Take time to review old records of past clients and add them to your e-newsletter address list too. The Can Spam Act does not allow you to harvest emails from people you do not know, but if you have had a business relationship with anyone, you can add them to your list. 5. When your e-newsletter list has about 200 people on it, you are ready to send out your first newsletter. Make your first one the explanation of what you are doing and tell people how to opt out. Sending to your e-newsletter list Once you get started, be consistent in sending your notes. I like monthly for my e-newsletters. Quarterly may be too much time apart and weekly for most businesses is too frequent. Whatever you choose, just stick with it. Make sure you have a subscription form on your website. Allow your website and blog visitors to self-subscribe to your e-newsletter list by putting your subscription services form on your website. Creating your initial list is not hard and is not really time consuming. The value of being able to contact and promote your business and services to current, past, and future clients is highly valuable to your overall marketing efforts.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2016\/11\/21\/start-e-newsletter-list\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2016-11-21T07:41:50+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2013\/05\/MP9004304901-200x200.jpg\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\"},\"headline\":\"How to Start Your e-Newsletter List\",\"datePublished\":\"2016-11-21T07:41:50+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/\"},\"wordCount\":371,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2013\\\/05\\\/MP9004304901-200x200.jpg\",\"keywords\":[\"e-Newsletters\"],\"articleSection\":[\"e-Newsletters\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/\",\"name\":\"How to Start Your e-Newsletter List | The Web Authority\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2013\\\/05\\\/MP9004304901-200x200.jpg\",\"datePublished\":\"2016-11-21T07:41:50+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/#primaryimage\",\"url\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2013\\\/05\\\/MP9004304901-200x200.jpg\",\"contentUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2013\\\/05\\\/MP9004304901-200x200.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2016\\\/11\\\/21\\\/start-e-newsletter-list\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Start Your e-Newsletter List\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\",\"name\":\"The Web Authority | McCord Web Services News\\\/Blog\",\"description\":\"Smart Digital Marketing, Real Business Results - 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