{"id":4710,"date":"2017-07-10T02:01:17","date_gmt":"2017-07-10T06:01:17","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=4710"},"modified":"2017-07-07T16:01:31","modified_gmt":"2017-07-07T20:01:31","slug":"facebook-for-business-part-one","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2017\/07\/10\/facebook-for-business-part-one\/","title":{"rendered":"Facebook for Business Part One"},"content":{"rendered":"<figure id=\"attachment_4254\" aria-describedby=\"caption-attachment-4254\" style=\"width: 300px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/01\/Depositphotos_56479027_xs.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-4254\" src=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/01\/Depositphotos_56479027_xs-300x200.jpg\" alt=\"Customers and prospects will connect with you on Facebook.\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/01\/Depositphotos_56479027_xs-300x200.jpg 300w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/01\/Depositphotos_56479027_xs-200x133.jpg 200w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/01\/Depositphotos_56479027_xs.jpg 424w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><figcaption id=\"caption-attachment-4254\" class=\"wp-caption-text\">Customers and prospects will connect with you on Facebook.<\/figcaption><\/figure>\n<p>Using Facebook for business makes perfect sense and should be in every businesses marketing arsenal. Facebook is where your customers spend time and so it makes sense that you should be spending time there to connect.<\/p>\n<p>However, be smart about using Facebook for business with my tips on what to share, frequency, and Facebook advertising.<\/p>\n<h2>My tips to using Facebook for business:<\/h2>\n<p><strong>Connect your website<\/strong><br \/>\nBefore you start, connect your website to your business Facebook page and not your personal page. Assure that the link you click on your site does not open the user&#8217;s Facebook page to comment about your page, but actually takes you to your own Facebook business page.<\/p>\n<p><strong>Setup your Facebook business page right<\/strong><br \/>\nMake sure you have an attractive cover photo and use your logo or your own picture as the business page&#8217;s profile picture. Make sure you take time to add a nice about us section, your address and phone number. Do not cut corners by using your personal Facebook page for your business. Keep personal separate from business.<\/p>\n<p><strong>Start posting regularly on Facebook<\/strong><br \/>\nPost three times a week to your Facebook business page when you start out. Book the time in your calendar in the morning before you start your day to write something for your page. I use Hootsuite to write and schedule my updates so that I can write them at 7:00 am and send them out at 9:00 am. Just be consistent so you start to build page content.<\/p>\n<p><strong>Encourage customers and prospects to connect<\/strong><br \/>\nIn your blog posts and any outreaches you do, make sure to link to and point to your Facebook business page. Try to drive traffic there in all you do as part of your marketing program.<\/p>\n<p><em>Check back on Wednesday to find out about likes, comment moderation,\u00a0and Facebook advertising.<\/em><\/p>\n<p>Make sure to follow our own Facebook business page at <a href=\"https:\/\/www.facebook.com\/mccordweb\" target=\"_blank\" rel=\"noopener\">https:\/\/www.facebook.com\/mccordweb<\/a>. You&#8217;ll always find something interesting to read there.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Using Facebook for business makes perfect sense and should be in every businesses marketing arsenal. Facebook is where your customers spend time and so it makes sense that you should be spending time there to connect. However, be smart about using Facebook for business with my tips on what to share, frequency, and Facebook advertising. My tips to using Facebook for business: Connect your website Before you start, connect your website to your business Facebook page and not your personal page. Assure that the link you click on your site does not open the user&#8217;s Facebook page to comment about your page, but actually takes you to your own Facebook business page. Setup your Facebook business page right Make sure you have an attractive cover photo and use your logo or your own picture as the business page&#8217;s profile picture. Make sure you take time to add a nice about us section, your address and phone number. Do not cut corners by using your personal Facebook page for your business. Keep personal separate from business. Start posting regularly on Facebook Post three times a week to your Facebook business page when you start out. Book the time in your calendar in the morning before you start your day to write something for your page. I use Hootsuite to write and schedule my updates so that I can write them at 7:00 am and send them out at 9:00 am. Just be consistent so you start to build page content. Encourage customers and prospects to connect In your blog posts and any outreaches you do, make sure to link to and point to your Facebook business page. Try to drive traffic there in all you do as part of your marketing program. Check back on Wednesday to find out about likes, comment moderation,\u00a0and Facebook advertising. Make sure to follow our own Facebook business page at https:\/\/www.facebook.com\/mccordweb. You&#8217;ll always find something interesting to read there.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[490,219,103],"tags":[449,441],"class_list":["post-4710","post","type-post","status-publish","format-standard","hentry","category-just-nancy","category-facebook","category-social-media","tag-facebook","tag-social-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Facebook for Business Part One | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2017\/07\/10\/facebook-for-business-part-one\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Facebook for Business Part One | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"Using Facebook for business makes perfect sense and should be in every businesses marketing arsenal. Facebook is where your customers spend time and so it makes sense that you should be spending time there to connect. However, be smart about using Facebook for business with my tips on what to share, frequency, and Facebook advertising. My tips to using Facebook for business: Connect your website Before you start, connect your website to your business Facebook page and not your personal page. Assure that the link you click on your site does not open the user&#8217;s Facebook page to comment about your page, but actually takes you to your own Facebook business page. Setup your Facebook business page right Make sure you have an attractive cover photo and use your logo or your own picture as the business page&#8217;s profile picture. Make sure you take time to add a nice about us section, your address and phone number. Do not cut corners by using your personal Facebook page for your business. Keep personal separate from business. Start posting regularly on Facebook Post three times a week to your Facebook business page when you start out. Book the time in your calendar in the morning before you start your day to write something for your page. I use Hootsuite to write and schedule my updates so that I can write them at 7:00 am and send them out at 9:00 am. Just be consistent so you start to build page content. Encourage customers and prospects to connect In your blog posts and any outreaches you do, make sure to link to and point to your Facebook business page. Try to drive traffic there in all you do as part of your marketing program. Check back on Wednesday to find out about likes, comment moderation,\u00a0and Facebook advertising. Make sure to follow our own Facebook business page at https:\/\/www.facebook.com\/mccordweb. You&#8217;ll always find something interesting to read there.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2017\/07\/10\/facebook-for-business-part-one\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2017-07-10T06:01:17+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/01\/Depositphotos_56479027_xs-300x200.jpg\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\"},\"headline\":\"Facebook for Business Part One\",\"datePublished\":\"2017-07-10T06:01:17+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/\"},\"wordCount\":347,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2016\\\/01\\\/Depositphotos_56479027_xs-300x200.jpg\",\"keywords\":[\"Facebook\",\"Social Media\"],\"articleSection\":[\"\\\"Just Nancy\\\"\",\"Facebook\",\"Social Media\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/\",\"name\":\"Facebook for Business Part One | The Web Authority\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/#primaryimage\"},\"thumbnailUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2016\\\/01\\\/Depositphotos_56479027_xs-300x200.jpg\",\"datePublished\":\"2017-07-10T06:01:17+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/#primaryimage\",\"url\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2016\\\/01\\\/Depositphotos_56479027_xs-300x200.jpg\",\"contentUrl\":\"http:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/wp-content\\\/uploads\\\/2016\\\/01\\\/Depositphotos_56479027_xs-300x200.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2017\\\/07\\\/10\\\/facebook-for-business-part-one\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Facebook for Business Part One\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#website\",\"url\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/\",\"name\":\"The Web Authority | McCord Web Services News\\\/Blog\",\"description\":\"Smart Digital Marketing, Real Business Results - 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