{"id":4969,"date":"2018-07-02T01:44:23","date_gmt":"2018-07-02T05:44:23","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=4969"},"modified":"2018-06-29T16:52:24","modified_gmt":"2018-06-29T20:52:24","slug":"google-adwords-to-become-google-ads","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2018\/07\/02\/google-adwords-to-become-google-ads\/","title":{"rendered":"Google AdWords to Become Google Ads"},"content":{"rendered":"<figure id=\"attachment_4521\" aria-describedby=\"caption-attachment-4521\" style=\"width: 300px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/12\/google-partner-RGB-search.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-4521\" src=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/12\/google-partner-RGB-search-300x167.jpg\" alt=\"We Are a Google Partner Specializing in Search Marketing.\" width=\"300\" height=\"167\" srcset=\"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/12\/google-partner-RGB-search-300x167.jpg 300w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/12\/google-partner-RGB-search-200x111.jpg 200w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/12\/google-partner-RGB-search-768x428.jpg 768w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/12\/google-partner-RGB-search-672x372.jpg 672w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/12\/google-partner-RGB-search.jpg 804w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><figcaption id=\"caption-attachment-4521\" class=\"wp-caption-text\">We Are a Google Partner Specializing in Search Marketing.<\/figcaption><\/figure>\n<p>Google AdWords is becoming Google Ads. At the end of July, Google will transition their branding to showcase its new product name.<\/p>\n<p>Just as Microsoft AdCenter became Bing Ads, Google is embracing a more indicative name of it popular pay per click platform.<\/p>\n<p>Google states that the product will be the same but will offer an improved workflow for do it yourselfers and will migrate all existing accounts to the new account management interface.<\/p>\n<p>Google Partners will be receiving new creatives to use in marketing and new badging appears to be in the works.<\/p>\n<p>On July 10th Google will host a livestream event to showcase the newly update product. <a href=\"https:\/\/adwords.googleblog.com\/2018\/05\/livestream-registration-2018.html\" target=\"_blank\" rel=\"noopener\">You can register to join the online event on the Google blog.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google AdWords is becoming Google Ads. At the end of July, Google will transition their branding to showcase its new product name. Just as Microsoft AdCenter became Bing Ads, Google is embracing a more indicative name of it popular pay per click platform. Google states that the product will be the same but will offer an improved workflow for do it yourselfers and will migrate all existing accounts to the new account management interface. Google Partners will be receiving new creatives to use in marketing and new badging appears to be in the works. On July 10th Google will host a livestream event to showcase the newly update product. You can register to join the online event on the Google blog.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[490,487,488,548,492,577],"tags":[579,580,578],"class_list":["post-4969","post","type-post","status-publish","format-standard","hentry","category-just-nancy","category-adwords","category-adwords-account-management","category-adwords-manager","category-adwords-services","category-google-ads","tag-google-ad-management","tag-google-ad-services","tag-google-ads"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Google AdWords to Become Google Ads | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2018\/07\/02\/google-adwords-to-become-google-ads\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Google AdWords to Become Google Ads | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"Google AdWords is becoming Google Ads. At the end of July, Google will transition their branding to showcase its new product name. Just as Microsoft AdCenter became Bing Ads, Google is embracing a more indicative name of it popular pay per click platform. Google states that the product will be the same but will offer an improved workflow for do it yourselfers and will migrate all existing accounts to the new account management interface. Google Partners will be receiving new creatives to use in marketing and new badging appears to be in the works. On July 10th Google will host a livestream event to showcase the newly update product. You can register to join the online event on the Google blog.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2018\/07\/02\/google-adwords-to-become-google-ads\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2018-07-02T05:44:23+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2016\/12\/google-partner-RGB-search-300x167.jpg\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2018\\\/07\\\/02\\\/google-adwords-to-become-google-ads\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2018\\\/07\\\/02\\\/google-adwords-to-become-google-ads\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\"},\"headline\":\"Google AdWords to Become Google 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