{"id":5132,"date":"2019-01-30T01:32:25","date_gmt":"2019-01-30T05:32:25","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=5132"},"modified":"2019-01-23T17:34:50","modified_gmt":"2019-01-23T21:34:50","slug":"is-search-engine-optimization-for-you","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2019\/01\/30\/is-search-engine-optimization-for-you\/","title":{"rendered":"Is Search Engine Optimization for You?"},"content":{"rendered":"<figure id=\"attachment_4762\" aria-describedby=\"caption-attachment-4762\" style=\"width: 297px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/09\/Nancy-McCord-2017-1200.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-4762\" src=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/09\/Nancy-McCord-2017-1200-297x300.jpg\" alt=\"Nancy McCord a Google Partner and Bing Partner\" width=\"297\" height=\"300\" srcset=\"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/09\/Nancy-McCord-2017-1200-297x300.jpg 297w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/09\/Nancy-McCord-2017-1200-198x200.jpg 198w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/09\/Nancy-McCord-2017-1200-768x776.jpg 768w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/09\/Nancy-McCord-2017-1200-1014x1024.jpg 1014w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/09\/Nancy-McCord-2017-1200.jpg 1200w\" sizes=\"auto, (max-width: 297px) 100vw, 297px\" \/><\/a><figcaption id=\"caption-attachment-4762\" class=\"wp-caption-text\">Nancy McCord a Google Partner and Bing Partner<\/figcaption><\/figure>\n<p>Search engine optimization is not for every website. Although search engine optimization can really improve the organic search results for some websites, there are a couple of considerations when search engine optimization should not be considered and maybe a full site redesign may be a better investment of money and time.<\/p>\n<p><strong>When not to do search engine optimization:<\/strong><\/p>\n<ol>\n<li>If your site is created in a template and the site layout becomes broken when new content is added.<\/li>\n<li>Your site looks funny in browsers other than Chrome and Firefox.<\/li>\n<li>You have a site designed using Flash or tables for your layout.<\/li>\n<li>Your website looks dated or non-professional.<\/li>\n<\/ol>\n<p>As search engine optimization is not inexpensive, in some cases the money that would have been spent on search engine optimization would be better spent on a new search engine friendly design with built-in optimization features.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Search engine optimization is not for every website. Although search engine optimization can really improve the organic search results for some websites, there are a couple of considerations when search engine optimization should not be considered and maybe a full site redesign may be a better investment of money and time. When not to do search engine optimization: If your site is created in a template and the site layout becomes broken when new content is added. Your site looks funny in browsers other than Chrome and Firefox. You have a site designed using Flash or tables for your layout. Your website looks dated or non-professional. As search engine optimization is not inexpensive, in some cases the money that would have been spent on search engine optimization would be better spent on a new search engine friendly design with built-in optimization features.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[490,49,502,499],"tags":[435,271],"class_list":["post-5132","post","type-post","status-publish","format-standard","hentry","category-just-nancy","category-web-visibility","category-webmaster-services","category-wordpress-websites","tag-web-design","tag-website-design"],"_links":{"self":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/5132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/comments?post=5132"}],"version-history":[{"count":1,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/5132\/revisions"}],"predecessor-version":[{"id":5133,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/5132\/revisions\/5133"}],"wp:attachment":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/media?parent=5132"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/categories?post=5132"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/tags?post=5132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}