{"id":5218,"date":"2019-05-13T01:25:42","date_gmt":"2019-05-13T05:25:42","guid":{"rendered":"http:\/\/www.mccordweb.com\/weblogs\/?p=5218"},"modified":"2019-05-07T17:32:26","modified_gmt":"2019-05-07T21:32:26","slug":"the-value-of-social-media-for-your-business","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2019\/05\/13\/the-value-of-social-media-for-your-business\/","title":{"rendered":"The Value of Social Media for Your Business"},"content":{"rendered":"<figure id=\"attachment_4725\" aria-describedby=\"caption-attachment-4725\" style=\"width: 271px\" class=\"wp-caption alignright\"><a href=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/07\/Depositphotos_22882320_s.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-4725\" src=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/07\/Depositphotos_22882320_s-271x300.jpg\" alt=\"What to Know About Social Media \" width=\"271\" height=\"300\" srcset=\"https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/07\/Depositphotos_22882320_s-271x300.jpg 271w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/07\/Depositphotos_22882320_s-181x200.jpg 181w, https:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/07\/Depositphotos_22882320_s.jpg 672w\" sizes=\"auto, (max-width: 271px) 100vw, 271px\" \/><\/a><figcaption id=\"caption-attachment-4725\" class=\"wp-caption-text\">What to Know About Social Media<\/figcaption><\/figure>\n<p>In the eyes of many business owners the <a href=\"http:\/\/www.mccordweb.com\/social-media-management\/index.php\">value of social media<\/a> is shrinking. Does that mean that you should move out of posting to your blog, Twitter, Facebook or LinkedIn?<\/p>\n<p>It depends on where your audience is and how active your followers are. Although you may never be able to say that you got a lead from Twitter, there may still be value to your business and brand by posting on the Twitter platform.<\/p>\n<p>For most businesses, I like LinkedIn posting, for news and information I like Twitter, and to connect with and announce promotions to consumers, I like Facebook.<\/p>\n<p>Each platform has a unique use for your business, but when the value stops, it is time to look carefully at where you invest your time and money and make sure that your investment still makes sense.<\/p>\n<p>If you need <a href=\"http:\/\/www.mccordweb.com\/social-media-management\/index.php\">help with social media or analyzing which platforms are the best fit for your business<\/a> and audience consider our services to provide a honest opinion and quality content.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the eyes of many business owners the value of social media is shrinking. Does that mean that you should move out of posting to your blog, Twitter, Facebook or LinkedIn? It depends on where your audience is and how active your followers are. Although you may never be able to say that you got a lead from Twitter, there may still be value to your business and brand by posting on the Twitter platform. For most businesses, I like LinkedIn posting, for news and information I like Twitter, and to connect with and announce promotions to consumers, I like Facebook. Each platform has a unique use for your business, but when the value stops, it is time to look carefully at where you invest your time and money and make sure that your investment still makes sense. If you need help with social media or analyzing which platforms are the best fit for your business and audience consider our services to provide a honest opinion and quality content.<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[103,29],"tags":[441,181],"class_list":["post-5218","post","type-post","status-publish","format-standard","hentry","category-social-media","category-bright-idea-tips","tag-social-media","tag-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Value of Social Media for Your Business | The Web Authority<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.mccordweb.com\/weblogs\/2019\/05\/13\/the-value-of-social-media-for-your-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Value of Social Media for Your Business | The Web Authority\" \/>\n<meta property=\"og:description\" content=\"In the eyes of many business owners the value of social media is shrinking. Does that mean that you should move out of posting to your blog, Twitter, Facebook or LinkedIn? It depends on where your audience is and how active your followers are. Although you may never be able to say that you got a lead from Twitter, there may still be value to your business and brand by posting on the Twitter platform. For most businesses, I like LinkedIn posting, for news and information I like Twitter, and to connect with and announce promotions to consumers, I like Facebook. Each platform has a unique use for your business, but when the value stops, it is time to look carefully at where you invest your time and money and make sure that your investment still makes sense. If you need help with social media or analyzing which platforms are the best fit for your business and audience consider our services to provide a honest opinion and quality content.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.mccordweb.com\/weblogs\/2019\/05\/13\/the-value-of-social-media-for-your-business\/\" \/>\n<meta property=\"og:site_name\" content=\"The Web Authority\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/mccordweb\" \/>\n<meta property=\"article:published_time\" content=\"2019-05-13T05:25:42+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/www.mccordweb.com\/weblogs\/wp-content\/uploads\/2017\/07\/Depositphotos_22882320_s-271x300.jpg\" \/>\n<meta name=\"author\" content=\"Nancy McCord\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:site\" content=\"@mccordweb\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Nancy McCord\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2019\\\/05\\\/13\\\/the-value-of-social-media-for-your-business\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/2019\\\/05\\\/13\\\/the-value-of-social-media-for-your-business\\\/\"},\"author\":{\"name\":\"Nancy McCord\",\"@id\":\"https:\\\/\\\/www.mccordweb.com\\\/weblogs\\\/#\\\/schema\\\/person\\\/7499f3ac0b008bc0e5b7a138ac1dc0ba\"},\"headline\":\"The Value of Social Media for Your 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