{"id":5304,"date":"2019-08-26T03:40:15","date_gmt":"2019-08-26T07:40:15","guid":{"rendered":"https:\/\/www.mccordweb.com\/weblogs\/?p=5304"},"modified":"2019-07-27T18:46:04","modified_gmt":"2019-07-27T22:46:04","slug":"what-to-consider-before-doing-search-engine-optimization","status":"publish","type":"post","link":"https:\/\/www.mccordweb.com\/weblogs\/2019\/08\/26\/what-to-consider-before-doing-search-engine-optimization\/","title":{"rendered":"What to Consider Before Doing Search Engine Optimization"},"content":{"rendered":"<p>Search engine optimization is not for every website. Although search engine optimization can really improve the organic search results for some websites, there are a couple of considerations when search engine optimization should not be considered and maybe a full site redesign may be a better investment of money and time.<\/p>\n<p><strong>When not to do search engine optimization:<\/strong><\/p>\n<ol>\n<li>If your site is created in a template and the site layout becomes broken when new content is added.<\/li>\n<li>Your site looks funny in browsers other than Chrome and Firefox.<\/li>\n<li>You have a site designed using Flash or tables for your layout.<\/li>\n<li>Your website looks dated or non-professional.<\/li>\n<\/ol>\n<p>As search engine optimization is not inexpensive, in some cases the money that would have been spent on search engine optimization would be better spent on a new search engine friendly design with built-in optimization features.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Search engine optimization is not for every website. Although search engine optimization can really improve the organic search results for some websites, there are a couple of considerations when search engine optimization should not be considered and maybe a full site redesign may be a better investment of money and time. When not to do search engine optimization: If your site is created in a template and the site layout becomes broken when new content is added. Your site looks funny in browsers other than Chrome and Firefox. You have a site designed using Flash or tables for your layout. Your website looks dated or non-professional. As search engine optimization is not inexpensive, in some cases the money that would have been spent on search engine optimization would be better spent on a new search engine friendly design with built-in optimization features.<\/p>\n","protected":false},"author":5,"featured_media":4954,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[581,492,17,511],"tags":[607,240,436,198,278],"class_list":["post-5304","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-adwords-consultant","category-adwords-services","category-search-engine-optimization","category-seo","tag-internet-marketing-consultant","tag-search-engine-marketing","tag-search-engine-optimization","tag-seo","tag-seo-strategy"],"_links":{"self":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/5304","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/comments?post=5304"}],"version-history":[{"count":1,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/5304\/revisions"}],"predecessor-version":[{"id":5305,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/posts\/5304\/revisions\/5305"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/media\/4954"}],"wp:attachment":[{"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/media?parent=5304"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/categories?post=5304"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.mccordweb.com\/weblogs\/wp-json\/wp\/v2\/tags?post=5304"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}