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        <title>McCord Web Newsletter</title>
        <description>This monthly e-newsletter features ways to keep tabs on your Web presence. Learn about new tools, our Bright Idea tips to be more productive, best practices, and in general how to use the Web to leverage your business opportunities.</description>
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        <copyright>2008 McCord Web Services LLC</copyright>
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            <title>Become an Authority On the Web in Your Field by Blogging</title>
            <link>http://www.mccordweb.com/newsletters/2008/may-08.html#3</link>
            <description><![CDATA[We'll tell you a secret, another way to build search engine traffic, create topical search engine entries to your website and services, and to build personal authority and credibility in your industry is to blog. Blogging is an exceptionally effective way to build content on your website and keep site visitors on your site longer. In addition, search engines love high informational content websites and usually reward them with higher page position rankings. Effective blogging can help you take advantage of all of these potential benefits.]]></description>
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        <item>
            <title>Build Search Engine &amp;quot;Authority Links&amp;quot; with Press Releases</title>
            <link>http://www.mccordweb.com/newsletters/2008/may-08.html#2</link>
            <description><![CDATA[Are you looking for more website traffic or more "quality and authoritative" links? Search engine optimization gurus agree that well-crafted press releases are another way to build traffic, quality industry authoritative links, and authority for your website. You can tell the world your news! There are many services that can send your international and local press release out on the Web. One of the largest and best known services is PRWeb. But sending out your press release is the last step in the process, how do you write a press release and when should you do one?]]></description>
        </item>
        <item>
            <title>Getting Links the Easy Way with &amp;quot;Link Bait&amp;quot; Articles</title>
            <link>http://www.mccordweb.com/newsletters/2008/may-08.html</link>
            <description><![CDATA[You don't have to fish for links, you can get them the easy way with "link bait". If you have never heard the term "link bait", let me take a moment to define the term for you. Link bait, as we are concerned in this newsletter, is an informational article, that is syndicated on free content websites.]]></description>
        </item>
        <item>
            <title>Bright Idea Tip: How to Download Gmail Into Outlook</title>
            <link>http://www.mccordweb.com/newsletters/2008/apr-08.html#3</link>
            <description><![CDATA[<IMG style="WIDTH: 105px; HEIGHT: 94px" height=163 alt="Our Bright Idea Tip" hspace=6 src="http://www.mccordweb.com/newsletters/images/brite-idea.gif" width=174 align=right vspace=2 border=0>I find it easier to get my mail through Outlook and now Gmail allows you to download your mail as either a POP3 account or IMAP account right into Outlook. Here's how, just follow our easy couple of steps to download Gmail to your computer too.]]></description>
        </item>
        <item>
            <title>How To Be An Effective and Productive Blogger</title>
            <link>http://www.mccordweb.com/newsletters/2008/apr-08.html#2</link>
            <description><![CDATA[We blog professionally for many clients and today I'd like to pass on the tips for effective blogging that I teach to my blog copywriters. Read our short article to learn how to blog like a professional.]]></description>
        </item>
        <item>
            <title>What to Know About Moving Your Website to a New Web Host</title>
            <link>http://www.mccordweb.com/newsletters/2008/apr-08.html</link>
            <description><![CDATA[Find out from Nancy McCord, our resident expert, when you should and should not consider moving your website to a new web host. Find out what is entailed with moving so if you do move you are prepared.]]></description>
        </item>
        <item>
            <title>Opal and Sapphire - Two New Blog Service Levels</title>
            <link>http://www.mccordweb.com/newsletters/2008/mar-08.html#3</link>
            <description><![CDATA[WordPress has become our top blog platform and because of that, we have introduced two new blog writing service levels specifically for WordPress users. We have taken our Jade Level service and added a twist creating the Opal Level.]]></description>
        </item>
        <item>
            <title>Bright Idea Tip: What Are The Most Commonly Used Email Salutations?</title>
            <link>http://www.mccordweb.com/newsletters/2008/mar-08.html#2</link>
            <description><![CDATA[Have you ever wondered if you were using proper email etiquette? Do you want to make sure you are following the best practice for email? I've done some research on the proper salutations for email and wanted to share my findings with you.]]></description>
        </item>
        <item>
            <title>Domain Name Expiration - Don't Let Your Domain Be Held Hostage By Your Registrar</title>
            <link>http://www.mccordweb.com/newsletters/2008/mar-08.html</link>
            <description><![CDATA[This month's article is about domain name expirations and what you should know to keep your domain name safe.]]></description>
        </item>
        <item>
            <title>ieSpell to the Rescue</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html#3</link>
            <description><![CDATA[You'll love this Bright Idea Tip! Download this compact spell checker that will allow you to spell check WordPress blogs where the spell check may not function properly or to check form fields.]]></description>
        </item>
        <item>
            <title>How to Use Windows Vista's Reliability Monitor</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html#2</link>
            <description><![CDATA[This is a great how-to if you have Windows Vista and especially if you have a crashing problem. Find out what your reliability rating is with our easy to follow steps.]]></description>
        </item>
        <item>
            <title>Keep Control of Your Domain Name</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html</link>
            <description><![CDATA[We don't want to scare you, but you really need to check to see who has control of your domain name. We feel that you should never let your webmaster own your domain name, find out why.]]></description>
        </item>
        <item>
            <title>New Blogging Projects</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html#3</link>
            <description><![CDATA[If you need a chuckle today click in and check out some of our new ghost blogging projects. If you're following the political scene we have a great one that is sure to get you laughing on Hillary Clinton.]]></description>
        </item>
        <item>
            <title>January e-Newsletter Published</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html</link>
            <description><![CDATA[Click in to read our e-newsletter from January.]]></description>
        </item>
        <item>
            <title>Introducing New Custom Designed Blog Templates</title>
            <link>http://www.mccordweb.com/newsletters/2007/dec-07.html#3</link>
            <description><![CDATA[<P><A href="http://www.mccordweb.com/web-design/ghost-blogging.php">Ghost blogging</A> has always been an important business for us and now we are pleased to announce that we will now offer custom designed blog templates and customized WordPress installation and configuration services.</P>
<P>Blogging is now considered a very respectable way to get your message out to customers and prospects and has been proven to garner increased website traffic and to increase the time a visitor stays on your website. We've become know for our ghost blogging services, now we can design your custom blog template. </P>]]></description>
        </item>
        <item>
            <title>A New Custom Website Launched</title>
            <link>http://www.mccordweb.com/newsletters/2007/dec-07.html#2</link>
            <description><![CDATA[<DIV>We've just launched a new website for <A href="http://www.sternenvironmental.com/">Stern Environmental Group</A>. This thriving business is located in Secaucus, New Jersey and provides pest control and bed bug extermination services in New Jersey, New York City, the greater New York City metropolitan area, Long Island, and Connecticut.</DIV>
<DIV>&nbsp;</DIV>
<DIV>Click in to read more about this brand new website.</DIV>]]></description>
        </item>
        <item>
            <title>Bright Idea Tip: Understanding RSS News Content Feeds</title>
            <link>http://www.mccordweb.com/newsletters/2007/dec-07.html</link>
            <description><![CDATA[<DIV>You've heard about RSS news content feeds, but do you know how to use them in Internet Explorer and Outlook 2007? It's easy to watch the blogs you like or alerts from favorite resources and vendors with RSS news content feeds.</DIV>
<DIV>&nbsp;</DIV>
<DIV>We'll teach you how to use RSS news content feeds in both Outlook 2007 and in Internet Explorer 7.</DIV>]]></description>
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            <title>Universal Search Explained&amp;quot;Universal Search&amp;quot; is a system that will blend ...</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html#3</link>
            <description><![CDATA[<DIV>"Universal Search" is a system that will blend listings from its news, video, images, reviews, local and book search engines among those it gathers from crawling web pages."</DIV>
<DIV>&nbsp;</DIV>
<DIV>Find out how and why you should be starting to think about Universal Search.</DIV>]]></description>
        </item>
        <item>
            <title>Local Reviews Improve Your Web Visibility</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html#2</link>
            <description><![CDATA[With search engines moving to Universal Search, local reviews can boost your website visibility and should possibly even be a part of your organic positioning strategy. Click in to read the full article.]]></description>
        </item>
        <item>
            <title>How to Get Better Google Maps Placement</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html#1</link>
            <description><![CDATA[I&nbsp;am often asked how can a website owner get top placement in Google Maps. I have done some research on this topic and wanted to share the information with you. Many of the suggestions to improve your position you can implement yourself. I think that you will find my own personal business case study interesting and can offer insight into your own situation.]]></description>
        </item>
        <item>
            <title>The Tangible Benefits of Blogging</title>
            <link>http://www.mccordweb.com/newsletters/2007/white-paper.html</link>
            <description><![CDATA[Get our free white paper on the tangible benefits that blogging brings to your website. You will find this nine page white paper interesting reading.]]></description>
        </item>
        <item>
            <title>New Copywriting Services</title>
            <link>http://www.mccordweb.com/copywriting/index.php</link>
            <description><![CDATA[We've just added a new section to our website showcasing services that we have been offering for some time on copywriting.&nbsp; Click in to read about our services, review our rates, and peruse our frequently asked questions.]]></description>
        </item>
        <item>
            <title>Our Newest White Paper is Out</title>
            <link>http://www.mccordweb.com/newsletters/2007/white-paper.html</link>
            <description><![CDATA[<DIV>This is an interesting one - The Tangible Benefits of Blogging.&nbsp; With four months of solid research and case study review some of which we followed for two years, you will be convinced what blogs can do for your website.&nbsp; Want more traffic, improve site stickiness, and even enhance organic search placement. We discuss it all with the facts to back it up in this well written report.&nbsp;</DIV>
<DIV>&nbsp;</DIV>
<DIV>You'll only need to share your email and first name to download this free white paper and we never spam you or sell our list.</DIV>]]></description>
        </item>
        <item>
            <title>Your Privacy and Google Analytics</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html#2</link>
            <description><![CDATA[If you are using Google Analytics, do you know how Google is using your previously proprietary web traffic information? Interesting reading.]]></description>
        </item>
        <item>
            <title>Our Top Tip Of The Year</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html</link>
            <description><![CDATA[You'll love this helpful tip on how to set up multiple email accounts in Outlook and Outlook Express.]]></description>
        </item>
        <item>
            <title>PowerToys for Windows</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html#3</link>
            <description><![CDATA[You'll love this new PowerToy for XP.&nbsp; It lets you see images when using Alt Tab.&nbsp; Also get the SyncToy for Vista too.]]></description>
        </item>
        <item>
            <title>Get the Windows Office 2007 Compatability Pack</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html#2</link>
            <description><![CDATA[Microsoft makes it easy to open Office 2007 files for those of you who have not upgraded yet.&nbsp; Read about this new pack and then download it.]]></description>
        </item>
        <item>
            <title>Moving to Windows Vista</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html</link>
            <description><![CDATA[Find out what we think about Windows Vista and the problems or lack of that we have had in our move to Vista.]]></description>
        </item>
        <item>
            <title>Microsoft Guided PC Help</title>
            <link>http://www.mccordweb.com/newsletters/2007/july-07.html#3</link>
            <description><![CDATA[Microsoft has over 28 free mini-applications that will fix a slew of problems on your PC with absolutely minimal help from you.&nbsp; It is a great find and one you will want to book mark.]]></description>
        </item>
        <item>
            <title>Free Yellowstone National Park Screen Saver</title>
            <link>http://www.mccordweb.com/newsletters/this-month.html#2</link>
            <description><![CDATA[It's free and each image is like a post card. I have made this free downloadable self installing screen saver.&nbsp; It is complementary from McCord Web Design.]]></description>
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