Google AdWords™ Mini Services

If you'd like to test out if AdWords would work for you before you invest marketing dollars or have a small budget for advertising on AdWords, we have one program for you. This program is best used by accounts with under a $300 monthly ad spend.

AdWords DSA and Remarketing Set Up Fee - $350

AdWords has introduced some great low click cost programs that do not need intensive account management. We do recommend a quarterly tune-up/check-in on these programs to freshen ad text and to evaluate performance. When combined together they provide excellent exposure when marketing budgets are tight.

Dynamic Search Ads or DSA Set Up
Once set up, AdWords spiders your website for content, shows your ads with a dynamically generated ad title that matches a user's search query and takes the reader to the exact page on your website where that product, topic or service is found. We've found that DSA is best used for websites with at least 100 pages of content but can work on slightly smaller websites as well. The big bonus for this program is that ads are shown in the search network and are typically less costly than regular Google AdWords pay per click ads.

Remarketing Ad Set Up
Ads are served in the Display Network but are only shown after a user has visited your website. They do not even need to have clicked an AdWords ad to see these special remarketing ads. Remarketing ads follow the user around the Web - reinforcing your brand, increasing exposure, and can generate low ad cost sales and conversions. Code will need to be installed by your webmaster on all pages of your website and your exposure list has to hit 100 visitors before Google will start showing your ads. We provide one text ad version and a set of display ads using the Google AdWords Display Ad Builder. Please note you will need to update your privacy policy with Google's specific use information to use this service.

Our Program Details
Purchase of our service includes the initial set up and time to review the account twice in the 30 days after launch. We cap our time at 3.5 hours of service. Additional time, if needed, to check ad serving or troubleshoot a problem may be purchased for $90 per hour. Not all websites will be a good match for this program. We'd be glad to review if yours may be a good match for these automated advertising programs. We recommend an ad budget for clicks monthly of $300 to $500.