Day: May 24, 2007

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Are Your Blog Posts in the Google Supplemental Index?

If you are note sure if your blog posts are in the Google supplemental index, here’s a quick way to check. Go to www.Google.com and enter in site:www.yoursite.com *** –sjpked. Of course replace the your site.com with the correct URL.

One of the big reasons that blog posts routinely go to the supplemental index is that there are simply no links to them raising their page rank. Part of this is due to the way that blogs work with posts going onto a home page and then moving into the archive based on your settings.

One way to help keep your blog out of the supplemental index is to link to specific blog post pages from your website. If you point to a page specific URL for a post, not just the home page of your blog, and start to keep updated links to pertinent information, this may be one way to keep your posts live in the main Google index. Obviously another way is to write great content that others will want to back link on your blog, but if someone links to you and when, you can not control.

You may want to consider doing a special post archive on your website pointing to really hot property blog posts or ones that you particularly want to point out. What I do is to point to specific posts using Feed technology on my own website. I use a tool called FeedrollPro to allow syndication of my content and then I use FeedHoster to easily update my site feed online. This makes it super easy for me to show important headlines on my own personal website as well as to feed what I consider important content to others who are syndicating my content.

Staying out of the Google supplemental index is important so try some of these suggestions to see what may work for you too.

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Keep An Eye Open On BBB Claim Scams

I just got this in my email and it is enough to shake up any business owner. My email stated that a William Jackson had filed a complaint against me with the Better Business Bureau.

First I have never had a customer by this name and so I figured it was a scam or virus hoax, but the note sure looked legitimate, but I did not open the PDF attachment. I sent the BBB a note for clarification and then did a search on the Web.

This is what I found. First PDFs can now be exploited for virus attacks. Second the BBB has posted a notice that this is a scam and a new way to embed VB Script using their name. The link in our blog post title will take you to the Better Business Bureau site so you can read all about it and make sure that you are not a victim.

For me, I was a bit shaken up. I really pride myself on offering total customer satisfaction and work really hard to assure it, so to think that there was a customer who had a problem I did not know about threw me for a loop. Until I realized I had no customer by this name.

In fact one of the triggers to identify this may be a hoax was the messages headers were masked and the PDF file had a funny name.

Make sure you are not a victim, just delete the message if it comes from the fictitious address operations@bbb.org .