People don’t just use their tablets – they love ‘em. The portable, powerful little devices entertain, inform and connect, so it’s no surprise that businesses by the thousands are optimizing their websites to accommodate tablet trends.It’s not just a matter of shrinking the page to the tablet’s vertical/horizontal ratios. Tablet layout is an art unto itself.
Web-to-Tablet Basics
Test. Use a common browser, like Firefox or Safari, on a tablet to see how your current site appears. Does text run off the sides, or images look compressed? The answers will help your designer create a tablet-ready site.
Simplify. A crowded homepage isn’t ideal even on a PC, but it can spell disaster on a tablet. Strip out the non-essentials – the stock photos, the testimonials, the ads – and focus on the most important information and links to get users on their way.
Enlarge. Make live areas like call-to-action buttons large enough to see quickly and finger-sized so that only one touch is necessary.
Un-Flash. The mega-popular iPad is notably resistant to Flash applications, so keep them off your tablet-ready site. Android tablets are advertised as supporting Flash, but early response has had it labeled a disappointment. Interactive elements in HTML5 or JavaScript can recreate the Flash experience without the risk.