If you didn’t know, Google AdWords is now allowing you to track phone calls from Google generated phone numbers attached to your Google AdWords ads. The big news is that we are really seeing measurable results with this new feature. For clients and account managers this now validates what Google…
Tips
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Using the Microsoft Online Fix It Center
I know computers, but I am not a computer geek like my husband. Although I can fix many things that happen to my computer with a Google search and some time, there are times when the instructions are too complicated or simply over my head. There are other times when…
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Your Bounce Rate on Google Analytics
This past month if you are sharing your website statistical data with Google Analytics, they emailed you a very interesting aggregate report on bounce rates. Here is an executive snapshot: Traffic Sources Pages / Visit Bounce Rate Avg Time on Site Direct 4.0 (-0.5) 47.2% (-4.0%) 5:21 (-0:07) Referral…
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Keeping Your Website Clean
Some people get so absorbed in spending time driving traffic to their site that they forget about the functionality of the site itself. In order to ensure the maximum amount of possible conversions from your Internet marketing efforts, your site needs to have completely usable functions and features. Sites that…
