I am loving the Google AdWords broad match modifier! If you aren’t using it yet in your AdWords account this blog post will help you to know why you should and get you going fast. First, this is what Google AdWords says about broad match modifiers: “The broad match modifier…
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Even Google Itself Says Turn Off AdSense for Mobile
I have been working with the agency team at Google.com in the AdWords division. It seems that we got recognized not for being a Google AdWords Certified Partner, or for being a Google Engage for Agencies Member, but for managing so many accounts with a big ad spend. Yeah, maybe Google…
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Five Years Ago I Had Great Organic Placement
I have had a rash of prospects tell me that their organic placement has dropped so much after they paid a ton of money for a new website that they want to repost the website they had five years ago to get their old traffic and Google.com placement back. Sorry, but…
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The Google Analytics Whiners Need to Stop Now
Even on this past Friday the spillover comments about Google blocking referrer data into Google Analytics for signed in users was ramped up from just being irritating to the full rant level. Here are some of the titles of articles that I have read to give you an idea of…
