Jeremy Chatfield of Merjis has said it best in this post detailing why some keywords in AdWords accounts will never generate impressions. Additionally he predicted on 9-16-08 some of the impacts of the 9-15-08 AdWords quality score updates would actually mean for advertisers. His predictions have come true. Read this…
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AdWords Shows Activity From Search Partners
Just posted this last week on the Google AdWords blog was a note that AdWords will now show, in the campaign view, separate activity from the Search Partner network. You can read the full article and see a screen shot at the AdWords blog. For many client accounts we do…
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Google Speaks Again on Duplicate Content
The Google Search blog posted an excellent post today on duplicate content. If you are running an affiliate website this is a “must read” post for you. The synopsis is that one – there is no duplicate content penalty for duplicate content, but two – that Google works very hard…
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The Color of Your Money Does Not Determine Your Organic Placement
This is a truth that you should remember especially when you get contacted by search engine optimization firms from a cold call. You cannot buy organic placement on Google! Google placement is not for sale! This is not the first time that I have heard this story, a client calls…