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    New Challenges for the Delivery of e-Newsletters

    March 27, 2013 - By Nancy McCord

    Clients are sometimes shocked when they review their first delivery report for their new e-newsletter. Their 1,000 subscriber list ends up showing that only 10% to 30% of their subscribers actually opened their campaign. From what I have seen with a variety of accounts, the open rate may never top 50%…

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    Tackling a High Bounce Rate

    Business Pulling Back? What to Chop

    August 12, 2019
  • Bing - Bing Ads

    How to Enhance Your Bing Ads Program to Mimic AdWords Enhanced Campaigns

    March 25, 2013 - By Nancy McCord

    As a Google AdWords Certified Partner and Bing Ads Accredited Professional, I am very familiar with both platforms and the benefits and differences of each. This article will show you how to “Bing Up” and enhance your Bing Ads campaigns to mimic some of the functionality available in Google AdWords…

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    AI Tools are available now and many at no cost.

    McCord Web Services is Embracing AI

    June 1, 2025
    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    December 30, 2019
  • Google

    Looking for an Alternative to Google Reader or iGoogle?

    March 22, 2013 - By Nancy McCord

    If you’ve used and loved iGoogle or Google Reader, be aware that Google is retiring this service on July 1, 2013. Not to worry though, you’ll want to check out MyMSN as your need feed reader platform and guess what I know that you’ll like it better! I’ve been using…

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    Fewer clicks, More Revenue: Winning The Zero-Click Era

    April 22, 2026

    Building an Unstoppable Brand in a World of Ghost Bots

    April 8, 2026

    The Death of Last-Click: Mastering the 2026 B2B Journey 

    March 25, 2026
  • Google - Google AdWords

    DudaMobile Integration with Google AdWords

    March 20, 2013 - By Nancy McCord

    This is a little known fact, but did you know that DudaMobile and Google have agreed to allow mobile URLs in the destination URL in Google AdWords to be a DudaMobile top level domain and still work.Let me explain The destination URL, where your visitor goes when they click your…

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    Related Posts

    Fewer clicks, More Revenue: Winning The Zero-Click Era

    April 22, 2026

    Building an Unstoppable Brand in a World of Ghost Bots

    April 8, 2026

    The Death of Last-Click: Mastering the 2026 B2B Journey 

    March 25, 2026
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Our Recent Posts

  • Apr 22, 2026 Fewer clicks, More Revenue: Winning The Zero-Click Era
  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 
  • Mar 21, 2026 Introducing Our Customer Referral Program
  • Mar 11, 2026 The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

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