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  • Bing - Google

    Google Accuses Bing of Stealing Search Results

    February 7, 2011 - By Nancy McCord

    The search engine wars just started up again this past week as Google accused Bing of stealing its search results. So let’s dig into this and see if that was really the case. First, I want to say that I feel that Google is running scared. There was the quick switch…

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    Move Over Keyword Density – Readable Content is King

    February 4, 2011 - By Nancy McCord

    Being in the industry for 10 years this year has allowed me to see SEO strategies come and go. For many of you who have longevity in the industry, you will understand many of my references and have most likely will have used them at some time or another for…

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    Stop Chasing Ghosts: How to Get Better Qualified Leads

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    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

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  • Google

    Google Focuses on Ridding Their Index of Duplicate Content

    February 2, 2011 - By Nancy McCord

    In a recent blog post, Matt Cutts, a Google Engineer and high profile personality in my industry stated: “My post mentioned that “we’re evaluating multiple changes that should help drive spam levels even lower, including one change that primarily affects sites that copy others’ content and sites with low levels…

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  • Web Design

    Why Not Put Just a Wee Bit of Content on Your Home Page

    January 31, 2011 - By Nancy McCord

    I get asked this question a lot “Why do big companies just have a wee bit of content on their home page?”. There are several reasons why a website owner would want just a wee bit of content on their home page but nearly all reasons will not help you…

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