This past week Google announced that its search results would be instantaneous. Meaning specifically that indexing the web every week or every month just had to go! They have to spider the web continuously to provide up the second results. Sounds like Google is feeling the pinch with the popularity…
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Huge Change in Google Algorithm Coming in December/January
Not to worry, Google has said that they will hold this huge algorithm update until after the holidays, but except a new algorithm called Caffeine to roll out late December early January. Huge updates and strategic changes end up with names. The last really massive one that turned webmaster’s world…
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When Should You Raise Your AdWords Budget?
On Wednesday this week I wrote about when you should consider dropping your AdWords budget, now let’s talk about when you should consider raising it. 1. If you are not tracking conversions or leads I would not consider raising an AdWords advertising budget until those tools are implemented. If you…
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When Should You Lower Your AdWords Budget?
Most everyone know when to increase their AdWords budget, but many do not know when they should start to lower their AdWords budget. Here are a few tips to consider as you review your own AdWords budget and decide if you should keep it the same or lower your budget.…
