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  • Google AdWords - News & Trends

    Big New Changes For Google AdWords and MSN

    April 17, 2007 - By Nancy McCord

    Wow this has been a big day for announcements, Google first then MSN. First Google has announced a new bidding strategy that you can now use instead of max CPC, it is called Preferred Cost per Click. With this new bidding strategy instead of telling Google AdWords what is the…

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  • MSN adCenter

    MSN adCenter Beta Invitation

    April 13, 2007 - By Nancy McCord

    Ready to try out MSN adCenter beta? Here’s the invitation form to get in the queue. I was invited about 7 days after I completed the form and then had account set up about two weeks after receiving the invitation.

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  • News & Trends

    Important MSN adCenter Beta Advice

    April 13, 2007 - By Nancy McCord

    If your account is being migrated to the new MSN adCenter beta program so that you can take advantage of content here are some important tips. Make sure to log in right after your migration. I have found with two different clients that some of the geotargeting for specific city…

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  • Google AdWords - News & Trends

    Google Pay Per Action Clarified

    April 12, 2007 - By Nancy McCord

    I have just set up a customer in Google AdWord’s new pay per action program. Here is some additional clarification about it. You may only target at the country level. So if you are going to advertising, it is US or full country or multiple country only. You should select…

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