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    Yahoo Updating Their Index

    January 25, 2007 - By Nancy McCord

    Just a heads up that I picked up from the Yahoo Search Blog. Yahoo Search is in the process of updating their index and started the update last night. Keep an eye on your Yahoo figures. As Yahoo upgrades the technology behind their ad vehicle and institutes a Google-like quality…

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    Quality Changes 2-5-07 For Yahoo

    January 24, 2007 - By Nancy McCord

    On 2-5-07 Yahoo Sponsored Search is implementing a “quality-score” like change for determining ad placement on the page. Yahoo had announced this pending change as it rolled out its new advertising interface and now the day is upon us. For some advertisers this is terrible news. For other advertisers great…

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    Google is Expanding to North Carolina

    January 22, 2007 - By Nancy McCord

    A $600 million computer server farm is scheduled to be built by Google in North Carolina. Google has quietly been expanding out of California and now even has an office in Washington DC. Now, it is expanding it techno-empire into the farm lands of North Carolina. The new server farm…

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    Google and Trademark Infringements

    January 16, 2007 - By Nancy McCord

    Google is clamping down. Now that ad landing pages and websites are spidered as part of the ad approval process and typically within two weeks of a new program launch, site owners are being notified about trademark infringements. Not only are some site owners being sent cease and desist notices…

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