The team at Google AdWords unveiled last week a new beta testing keywords discovery tool and it looks pretty good. You can find the tool here: http://www.google.com/sktool/#. This new tool allows you to enter in web addresses and then discover keywords from the pages. This could be an excellent tool…
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Coming Soon a New AdWords Interface!
Do you want to be in on the ground floor when it comes to testing a new AdWords interface? Get an invitation to be a part of the first group to test the new Google AdWords interface by signing up at this link.
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Google Using Organic Search to Determine Cost Per Click Values in AdWords
Jeremy Chatfield of Merjis has said it best in this post detailing why some keywords in AdWords accounts will never generate impressions. Additionally he predicted on 9-16-08 some of the impacts of the 9-15-08 AdWords quality score updates would actually mean for advertisers. His predictions have come true. Read this…
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Google Quality Score = Yield Maximization or More $$ for Google
I watch a number of forums and I wanted to post an extremely insightful quote from Chris Zaharias of Omniture, Inc. posted on the Webmaster Forum (used with approval of Chris Zaharias). The comment is indicative of the grab for cash that Google is doing when it comes the quality…
