Google announced on the AdWords blog that they would be rolling out a number of changes and they are all happening this week. First we saw on Monday the line next to the keyword that says something like you will need to pay $16 a click to be on the…

Some very important changes are coming to AdWords. But that being said, you may not see them appear in your account just yet, Google is rolling out some of these changes to key contacts first. Here are the changes in a nutshell: Quality score is not predetermined. It will be…

On the Google AdWords blog this past week, Google announced that it was dropping its pay per action program.  If you never used pay per action, here it is in a nutshell. With pay per action, you decide what you will pay, amount and action – you cannot do an…

I would not have believed this if I did not manage so many accounts, but in week three of June, that is 6/15 to 6/21, nearly all businesses (nearly 40 AdWords accounts) crashed in regards to the number of impressions on Google AdWords. In fact, the problem has impacted so…