No matter how hard you try to optimize your website and improve in the organic search results, for some businesses, they will never be able to stop advertising on Google AdWords or using pay per click programs. I’m not being negative, just realistic! Even with great organic placement search engines change…
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Google AdWords, Is It Right For You?
How can you decide if promoting your business on Google AdWords is right for you? Here’s my checklist to consider as you evaluate if you want to make the investment in Google AdWords pay per click ads. Ask yourself to you have enough money for a six month test for…
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Measuring the Phone Calls You Get From Google AdWords
If you didn’t know, Google AdWords is now allowing you to track phone calls from Google generated phone numbers attached to your Google AdWords ads. The big news is that we are really seeing measurable results with this new feature. For clients and account managers this now validates what Google…
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Google to Roll Out Call Metrics for AdWords to All End of June
This is great news for all AdWords customers, Marek at Google Agency Support told me that the plan is for Google AdWords to roll out call metrics to all US clients by the end of June 2011. I have been testing call metrics and I think that it is a…
