Matt Cutts has some great words of wisdom for bloggers and website owners in this video on how technical you should get in content and blog posts. You can watch the video at YouTube. In a nutshell, here are the takeaways on this important topic. 1. Clarity of what you write…
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Does Google Love or Hate Links in Their Ranking Algorithm?
Over the years Google has valued links in their ranking algorithm by boosting sites with more links to a higher position in the organic or unpaid search results. By valuing links Google created a cottage industry that SEO’s jumped on and really milked with clients. Some SEOs charged exorbitant amounts…
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Guest Blogging as We Know It is Dead – Per Matt Cutts
You know something for SEO tactics is dead when Google’s Matt Cutts comes out point blank and says: “Okay, I’m calling it: if you’re using guest blogging as a way to gain links in 2014, you should probably stop. Why? Because over time it’s become a more and more spammy…
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What to Know About Google’s Structured Data
Google recommends that website owners start to provide special XML code snippets to assist it in sorting and categorizing their website data. This is called structured data and is usually done in a format known as microdata. This new format is not hard to understand nor is it hard to…
