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  • Google - Search Engine Optimization

    Why I am Watching Co-Citation

    April 12, 2013 - By Nancy McCord

    I get asked all the time, “what are you watching, what’s new and exciting, what trends to you see happening?” Right now, I’m watching co-citation.Google has made really sweeping changes to how it rates websites and what used to work for years to garner organic placement is not considered spammy by…

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  • Google

    Footer and Link Use Google Penalizes

    April 10, 2013 - By Nancy McCord

    In the changing world of earning placement on Google.com, Google has been fairly forthright in regards to what it now does not like and will actually penalize a website for doing. What is important to understand is that what Google does not now like was a mainstream SEO and commonly…

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  • Video

    Improving SEO Results

    April 8, 2013 - By Nancy McCord

    The key to increasing Search Engine Optimization results for a company already doing well is to look at more channels besides blog posts and keyword rich home pages to augment results. The explosion of sites like YouTube can be a good place to start when you want to branch out in…

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  • Google

    Don’t let Things Get Lost in Translation

    April 5, 2013 - By Nancy McCord

    Any business that is operating on the web has to find ways to expand their customer base. One way to do that can be to appeal to those living in other countries. This is something that can certainly be considered but there may be something that is currently holding you…

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  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
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