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  • Google AdWords

    Last Tidbits on Product Listing Ads Using Your Merchant Data Feed

    August 10, 2012 - By Nancy McCord

    Here are my last tidbits on using Google AdWords to show Product Listing Ads (PLA) pulled from your Google Merchant Center Data Feed. Make sure to click to validate your data feed once set up in Google AdWords so you are sure that you have everything properly connected in order…

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  • Google AdWords

    More Tidbits on Google Merchant Data Feeds

    August 8, 2012 - By Nancy McCord

    Continuing from Monday, here are some more great tidbits about promoting your Data feed on Google.com by using the new required Google AdWords tie-in. Google recommends a separate AdWords campaign for Product Listing Ads (PLA). Create an ad group per product target to be able to create unique promotions easily.…

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  • Google - Google AdWords - News & Trends

    Tidbits on Creating Your Google Shopping Data Feed

    August 6, 2012 - By Nancy McCord

    I’ve recently been at a seminar for Google Shopping and wanted to share some great tidbits that I have gleaned from the seminar. First it is important to know that the pictures of products that can appear in the organic search results on Google.com are driven by a data feed…

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  • Web Content

    Great Tips on Using AdSense

    August 3, 2012 - By Nancy McCord

    I use AdSense to monetize certain sections of my website to make additional money off my traffic. Here are a few of my tips that can help you with AdSense too. Don’t exclude your own business areas. Advertisers will pay  more to advertise on your website if they are selling the…

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