I lost a project with a client last week as the client said that signing a contract and faxing his copy was too archaic and troublesome for him as he is totally digital. I hate to lose any project for any reason and I thought “hmm, maybe the client has…
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Google: Get Over PageRank – Move On!
June 30th, on the Google Webmaster blog Susan Moskwa talked about how webmasters and site owners should move on beyond measuring site success by the Google Toolbar PageRank. The post explains that Toolbar reported PageRank in NOT the same as their patented algorithm PageRank which determines organic placement. Susan tells…
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Are Coupons Right For Your Business?
So are coupons right for your business? From my point of view they should be used for just about every business. Prospects love to get something free and clients love little perks. Shoppers may choose your product or service over a competitor just because of a special discount or free…
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Google to Roll Out Call Metrics for AdWords to All End of June
This is great news for all AdWords customers, Marek at Google Agency Support told me that the plan is for Google AdWords to roll out call metrics to all US clients by the end of June 2011. I have been testing call metrics and I think that it is a…
