New to Google Ads are responsive search ads. Not all accounts will see this option yet, but for many of our big accounts we are starting set up now. A responsive text ads consists of the following items. Six 30 character headlines. Two 90 character descriptions. A final URL. Two 15…
AdWords Manager
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Understanding Broad Match in AdWords
As an experienced AdWords Manager I understand the value and issues of using broad match keywords, do you? Here is a easy to understand tutorial about broad match and when you should and should not use them in your Google AdWords account. Broad Match Keyword Match Type – this is…
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AdWords - AdWords Account Management - AdWords Manager - AdWords Services - Google Ads - Google AdWords
Consumers Embrace Pay Per Click Ads
Consumers have embraced pay per click ads! No longer do users of Google or Bing scroll to see the organic search results, rather they are clicking the first and second pay per click ads on a page, and especially when on a smartphone. Over the years, pay per click ads…
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"Just Nancy" - AdWords - AdWords Account Management - AdWords Manager - AdWords Services - Google Ads
Google AdWords to Become Google Ads
Google AdWords is becoming Google Ads. At the end of July, Google will transition their branding to showcase its new product name. Just as Microsoft AdCenter became Bing Ads, Google is embracing a more indicative name of it popular pay per click platform. Google states that the product will be…
